About the Role
Our client, a growing hotel group with properties across Randburg, Gauteng, is seeking an accomplished and visionary Sales & Marketing Director. This senior leadership role is responsible for developing and executing comprehensive sales and marketing strategies to drive revenue, enhance brand visibility, and expand market share for all hotels within the group. The ideal candidate will be a dynamic leader with extensive experience in the hospitality sector, a proven ability to manage diverse teams, and a strategic mindset for achieving ambitious commercial objectives. This is an exciting opportunity to shape the future growth of a prominent hotel brand in Randburg, Gauteng.
Key Responsibilities
- Develop and implement integrated sales and marketing plans to achieve revenue and occupancy targets for all properties.
- Lead and manage the sales and marketing teams, providing direction, coaching, and performance management.
- Identify new market opportunities, strategic partnerships, and business development initiatives.
- Oversee the creation and execution of all marketing campaigns, including digital marketing, social media, advertising, and public relations.
- Manage the hotel group's brand identity and ensure consistent brand messaging across all platforms.
- Analyze market trends, competitor activities, and customer insights to inform strategic decision-making.
- Develop and manage the sales and marketing budget, ensuring optimal return on investment.
- Cultivate strong relationships with key clients, travel agents, corporate partners, and industry stakeholders.
- Oversee the development and execution of promotional packages and loyalty programs.
- Report regularly to senior management on sales performance, marketing initiatives, and market conditions.
Requirements
- A minimum of 8 years of progressive experience in sales and marketing within the hospitality industry, with at least 3 years in a director-level role.
- Proven track record of developing and executing successful sales and marketing strategies that drive revenue growth.
- Extensive experience in digital marketing, social media management, and online advertising.
- Strong leadership, team management, and motivational skills.
- Excellent understanding of the hotel market, including competitor analysis and market segmentation.
- Exceptional communication, negotiation, and presentation skills.
- Bachelor's degree in Marketing, Business Administration, Hospitality Management, or a related field. MBA is a plus.
- Proficiency in CRM systems, marketing automation tools, and analytics platforms.
- Ability to travel as required and work flexible hours.
- Must reside in or be willing to relocate to Randburg, Gauteng.
Benefits
- Our client offers a highly competitive executive salary package, including attractive performance-based bonuses and comprehensive benefits such as health insurance, retirement contributions, and generous leave allowances. This role presents significant opportunities for professional development and career progression within a respected hotel group in Randburg, Gauteng. The chosen candidate will play a pivotal role in the group's strategic growth and market positioning.