Sales Manager

Sanitech a division of WACO Africa; Wes-Kaap; On-site; ZAR 900,000 - 2,000,000; Full time

Job summary

Sanitech a division of WACO Africa is seeking a senior external sales professional to lead growth in the Western Cape region. You will develop strategies, close opportunities in private and public sectors, and strategically expand our hygiene and related offerings.

The role requires 10+ years of external sales experience, strong negotiation and communication skills, and willingness to travel extensively. A relevant diploma and proficiency in MS Office/CRM are essential assets for success.

Qualifications

• Matric is a minimum educational requirement.
• National Diploma in Sales or Marketing preferred.
• 10+ years external sales experience in hygiene/services/industrial sectors.
• Proven ability to exceed regional sales targets.
• Entrepreneurial mindset with self-management and growth drive.
• Proficiency in MS Office; CRM knowledge is a plus.
• Experience with public sector tenders and procurement processes.
• Strong negotiation and presentation skills; good communication.
• Valid driver''s license and willingness to travel extensively.

Responsibilities

• Develop and execute sales strategies for targeted industries and sectors.
• Drive new business by qualifying and closing opportunities in private and public sectors.
• Monitor market trends and adjust strategies accordingly.
• Track upcoming tenders from municipalities and departments.
• Prepare tender documents and manage appeal processes.
• Provide tender pricing and technical input when needed.
• Maintain relationships with municipalities, government departments, and buyers.
• Ensure service delivery and customer satisfaction for high-value clients.
• Collaborate with ops, finance, and CS for smooth rollouts.

Skills

External sales

Public sector sales

CRM systems

MS Office

Negotiation

Communication

Travel

Entrepreneurial mindset

Education

Grade 12 (Matric)

National Diploma in Sales or Marketing

Tools

CRM software

MS Office Suite

Job description

To grow business, service customers and grow brand.

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What Were Looking For:

• Grade 12 (Matric)
• Minimum of a National Diploma in Sales or Marketing
• 10+ years of proven external sales experience, preferably in hygiene, services, or industrial sectors
• Strong track record of exceeding sales targets in the designated region
• Entrepreneurial mindset with the ability to self-manage, initiate action, and drive growth
• Proficiency in Microsoft Office (Excel, Word, Outlook, PowerPoint); CRM systems knowledge an advantage
• Experience with public sector tenders and procurement processes is essential
• Strong negotiation, presentation, and communication skills
• Valid driver2s license and willingness to travel extensively within the region

Key Responsibilities:

• Develop and execute sales strategies and plans targeting specific industries, customers, and sectors
• Drive new business development by identifying, qualifying, and closing new opportunities in both private and public sectors
• Proactively monitor market trends, competitor activity, and customer needs to adjust strategies accordingly
• Must be aware of all upcoming tenders for Municipalities and Departments
• Attend briefings, submit tender documents, and manage appeal processes when applicable
• Assist with tender pricing, technical input, document preparation, and delivery
• Build and maintain key relationships with municipalities, government departments, and procurement officers
• Build and maintain trusted relationships with existing clients to drive retention, upsell, and contract renewals
• Serve as primary point of contact for high-value clients, ensuring service delivery excellence and satisfaction
• Manage contract lifecycle from negotiation to onboarding, implementation, and follow-up
• Resolve customer complaints and service queries promptly and professionally
• Maintain a healthy, active sales pipeline using CRM or sales tracking tools
• Submit accurate monthly forecasts, activity reports, call cycles, and pipeline updates
• Maintain up-to-date records of customer interactions, opportunities, and sales status
• Work closely with operations teams to ensure seamless transition and execution of new business
• Coordinate with finance, operations, and customer service to ensure smooth contract rollouts
• Assist with onboarding documentation, including detailed contract handover sheets
• Support junior or depot-level sales staff with coaching, tender input, and strategic insight
• Represent Sanitech at industry events, client meetings, and networking opportunities
• Promote full suite of Sanitech offerings, cross-selling where relevant (e.g. from hygiene to rentals or waste)