Sales Development Manager - Stellenbosch

Placements24; Stellenbosch; Hybrid; ZAR 900,000 - 1,200,000; Full time

Benefits offered by this job

Competitive salary with bonuses

Hybrid work model

Wine product discounts

Travel opportunities

Professional development

Job summary

Placements24 in Stellenbosch, Western Cape, seeks an experienced Sales Development Manager to drive revenue across DTC, hospitality and export channels. The role blends strategic planning with hands-on sales activity in a hybrid setup.

The ideal candidate has 5+ years in sales leadership within wine or premium beverages, strong network, and proven ability to manage budgets and teams. The position offers growth, product discounts, and regional travel opportunities.

Qualifications

• 5+ years of experience in sales management, preferably in wine or premium beverages.
• In-depth knowledge of the wine industry, including production, distribution and market dynamics.
• Proven track record developing and executing sales strategies.
• Strong understanding of on-premise and off-premise channels.
• Excellent negotiation, communication and presentation skills.
• Experience managing budgets and sales teams.
• Ability to work in a hybrid environment balancing remote and on-site duties.
• Strong analytical skills with CRM and sales analytics tools.

Responsibilities

• Develop and implement sales strategies to achieve revenue and growth targets for the wine brand.
• Identify and cultivate new business opportunities across domestic and international markets.
• Manage and grow relationships with distributors, retailers and hospitality partners.
• Oversee direct-to-consumer channels including the wine club and online store.
• Collaborate with marketing to develop sales collateral and campaigns.
• Analyze sales data and market trends to inform decisions.
• Conduct wine tastings and client presentations, in person and virtually.
• Manage the sales budget and profitability targets.
• Recruit, train and mentor junior sales staff as the team grows.
• Represent the company at industry events, trade shows and festivals.

Skills

Sales leadership

Strategic planning

Relationship management

Negotiation

Budget management

Team mentoring

Hybrid work adaptability

Tools

CRM software

Sales analytics tools

Job description

About the Role

Our client, a boutique wine producer renowned for its premium offerings, is seeking an experienced Sales Development Manager to join their team in Stellenbosch, Western Cape . This hybrid role requires a blend of strategic planning, client relationship management, and active participation in sales activities, both remotely and on-site. You will be responsible for developing and executing sales strategies to increase brand awareness and drive revenue through various channels, including direct-to-consumer, hospitality, and export markets. This position demands a deep understanding of the wine industry, exceptional leadership skills, and the ability to build and nurture strong partnerships. You will play a pivotal role in expanding the company's market reach and enhancing its reputation for quality and excellence. The ideal candidate is passionate about wine, results-driven, and adept at managing diverse sales initiatives in a dynamic environment.

Key Responsibilities

• Develop and implement comprehensive sales strategies to achieve revenue and growth targets for the wine brand.
• Identify and cultivate new business opportunities across domestic and international markets.
• Manage and grow relationships with key accounts, including distributors, retailers, and hospitality partners.
• Oversee the direct-to-consumer sales channels, including the wine club and online store.
• Collaborate with the marketing team to develop effective sales collateral and promotional campaigns.
• Analyze sales data and market trends to inform strategic decisions and identify areas for improvement.
• Conduct wine tastings and client presentations, both in person and virtually.
• Manage the sales budget and ensure profitability targets are met.
• Recruit, train, and mentor junior sales staff as the team expands.
• Represent the company at industry events, trade shows, and festivals.

Requirements

• Minimum of 5 years of experience in sales management, preferably within the wine or premium beverage industry.
• In-depth knowledge of the wine industry, including production, distribution, and market dynamics.
• Proven track record of successfully developing and executing sales strategies.
• Strong understanding of both on-premise and off-premise sales channels.
• Excellent negotiation, communication, and presentation skills.
• Experience in managing budgets and sales teams.
• Ability to work effectively in a hybrid environment, balancing remote and on-site responsibilities.
• Strong analytical skills and proficiency in CRM and sales analytics tools.
• A passion for wine and a strong network within the industry are highly desirable.
• Based in or willing to relocate to the Stellenbosch area or nearby.

Benefits

• Competitive salary with performance-based bonuses and incentives.
• Opportunity to work with a prestigious wine brand in a beautiful region.
• Hybrid work model offering flexibility.
• Contribution towards medical aid and retirement fund.
• Product discounts and allocation of company wines.
• Professional development opportunities within the wine industry.
• Travel opportunities for trade shows and market visits.
• Collaborative and passionate team environment.
• Potential for profit-sharing based on company performance.
• Experience the unique lifestyle of the Stellenbosch winelands.