Remote Social Media Campaign Manager

Placements24; Gqeberha; Hybrid; ZAR 420,000 - 650,000; Full time

Benefits offered by this job

Fully remote work arrangement

Health insurance

Professional development budget

Access to social media marketing tools

Job summary

Placements24 is seeking an experienced Remote Social Media Campaign Manager to conceptualize, execute, and optimize campaigns across Facebook, Instagram, TikTok, LinkedIn, and X. You’ll drive brand awareness, engagement, and conversions from concept through completion.

The ideal candidate will blend creative flair with strong analytics, stay ahead of platform changes, craft engaging content with creative teams, and manage budgets and reporting in a fully remote environment.

Qualifications

• Bachelor's degree in Marketing, Communications, or related field.
• 4–6 years of experience managing social media campaigns, preferably in e-commerce.
• Proven track record of successful campaigns with measurable results.
• In-depth knowledge of major social platforms and advertising capabilities.
• Experience with social media management and analytics tools (Hootsuite, Sprout Social, GA).
• Strong copywriting and communication skills with a creative mindset.
• Strong analytical skills and ability to interpret campaign data.
• Experience with budget management and reporting.

Responsibilities

• Develop and execute data-driven social media campaign strategies across platforms (Facebook, Instagram, TikTok, LinkedIn, X).
• Manage the entire campaign lifecycle from concept to post-campaign analysis.
• Create compelling campaign content in collaboration with creative teams.
• Set up, monitor, and optimize paid social campaigns to meet KPIs (reach, engagement, conversions, ROAS).
• Track performance using analytics tools and generate insights and recommendations.
• Collaborate with marketing, sales and product teams to align campaigns with business goals.
• Manage campaign budgets to ensure optimal allocation of resources.
• Engage with online communities and handle inquiries related to campaigns.
• Conduct market research and competitive analysis to inform strategies.
• Stay updated on trends, platform updates and best practices.

Skills

Campaign management

Analytics

Copywriting

Budget management

Project management

Education

Bachelor's degree in Marketing, Communications, or related field

Tools

Hootsuite

Sprout Social

Google Analytics

Job description

About the Role

Our client, a prominent force in the e-commerce and social media arena, is seeking an exceptional Remote Social Media Campaign Manager. This is a fully remote position, offering the ultimate flexibility to work from your chosen location. You will be responsible for conceptualizing, executing, and optimizing high-impact social media campaigns that drive brand awareness, engagement, and conversions. The ideal candidate possesses a creative flair combined with a strong analytical acumen, a deep understanding of social media platforms, and a proven ability to manage campaigns from start to finish. You will be expected to stay ahead of the curve on emerging trends and platform updates, ensuring our client's campaigns are always fresh, relevant, and effective. This role offers a unique opportunity to shape the digital voice of our client and contribute directly to their success in the online marketplace, all while enjoying the benefits of a remote work environment.

Key Responsibilities

• Develop and execute data-driven social media campaign strategies across platforms like Facebook, Instagram, TikTok, LinkedIn, and Twitter.
• Manage the entire campaign lifecycle, from initial concept and planning to execution, monitoring, and post-campaign analysis.
• Create compelling and engaging campaign content (visuals, copy, video) in collaboration with creative teams.
• Set up, monitor, and optimize paid social advertising campaigns to meet specific KPIs (e.g., reach, engagement, conversions, ROAS).
• Track campaign performance using analytics tools, generating regular reports with insights and recommendations.
• Collaborate closely with the marketing, sales, and product teams to ensure campaign alignment with business objectives.
• Manage campaign budgets effectively, ensuring optimal allocation of resources.
• Engage with online communities and respond to campaign-related inquiries and comments.
• Conduct market research and competitor analysis to inform campaign strategies.
• Stay abreast of the latest social media trends, platform updates, and advertising best practices.

Requirements

• Bachelor's degree in Marketing, Communications, or a related field.
• Minimum of 4-6 years of experience specifically managing social media campaigns, preferably in an e-commerce context.
• Proven track record of successful campaign execution and optimization with measurable results.
• In-depth knowledge of major social media platforms and their advertising capabilities.
• Proficiency in social media management and analytics tools (e.g., Hootsuite, Sprout Social, Google Analytics).
• Strong understanding of paid social media advertising principles and best practices.
• Excellent copywriting and communication skills, with a creative mindset.
• Strong analytical skills and the ability to interpret campaign data effectively.
• Experience with budget management and reporting.
• Ability to work independently, manage multiple projects, and meet deadlines in a remote setting.

Benefits

• Competitive salary package commensurate with experience and proven results.
• Performance-based bonuses linked to campaign success.
• Fully remote work arrangement, offering flexibility and work-life balance.
• Comprehensive health insurance and wellness programs.
• Annual budget for professional development, including courses and conferences.
• Access to the latest social media marketing tools and technologies.
• Opportunity to work on exciting and impactful campaigns for a leading brand.
• Collaborative and supportive remote team environment.
• Regular virtual social events and team-building activities.