Remote Public Relations Specialist

Placements24; George; Hybrid; ZAR 360,000 - 600,000; Full time

Benefits offered by this job

Fully remote work arrangement

Competitive salary and bonuses

Access to PR tools and resources

Remote-friendly culture

Provident fund

Virtual team-building events

Job summary

Placements24 is seeking a talented Remote Public Relations Specialist to join our virtual communications team. This fully remote role can be based anywhere in South Africa, with the George region noted for local collaboration.

You will develop PR strategies, write press releases, manage media relations, and support client storytelling with a proactive approach. You will work independently, coordinating with a remote team, and contribute to high-impact campaigns while maintaining top-quality

Qualifications

• Bachelor's degree in Communications, Public Relations, Journalism, Marketing, or related field.
• At least 4 years of experience in public relations or similar communications role.
• Proven experience in writing press releases and media pitches.
• Strong understanding of media relations and the media landscape.
• Excellent written and verbal communication skills in English.
• Ability to work independently and manage multiple projects remotely.
• Proficiency with digital PR tools and social media platforms.
• Creative and strategic thinking to achieve PR objectives.
• Excellent organizational and time management skills.
• Proactive approach to problem-solving and campaign execution.

Responsibilities

• Develop and execute strategic PR plans for clients across digital and traditional media.
• Write and distribute press releases, articles, blog posts, and social content.
• Build and maintain relationships with media contacts, journalists, and influencers.
• Monitor media coverage, track campaign success, and prepare reports.
• Handle client inquiries and respond to media requests promptly.
• Help organize virtual and in-person media events and press conferences.
• Identify opportunities for media coverage and proactive outreach.
• Collaborate with remote team members and clients via digital channels.
• Research industry trends and competitor activities to inform PR strategies.
• Contribute to brand messaging and communication guidelines.

Skills

Press release writing

Media relations

Excellent English

Remote collaboration

Storytelling

Content creation

Time management

Proactive problem solving

Research industry trends

Writing skills

Education

Bachelor's degree in Communications or related field

Tools

Meltwater

Cision

Hootsuite

Job description

About the Role

Our client is seeking a talented and motivated Remote Public Relations Specialist to join their virtual communications team. This role is fully remote, offering the flexibility to work from anywhere within South Africa. You will be instrumental in developing and executing creative PR strategies that amplify our clients' brands and reach their target audiences. This position requires a proactive individual with excellent writing skills, a keen eye for detail, and a passion for storytelling. You will manage media relations, craft compelling content, and contribute to the overall success of our clients' communication efforts. If you thrive in a remote-first environment and are eager to make a significant impact, this is the perfect opportunity for you. Join a dynamic and innovative company that values collaboration, creativity, and employee well-being, regardless of physical location. This role is based out of George, Western Cape , but is a fully remote position, welcoming applications nationwide.

Key Responsibilities

• Develop and execute strategic PR plans for a variety of clients, focusing on digital and traditional media.
• Write and distribute engaging press releases, articles, blog posts, and social media content.
• Build and maintain strong relationships with media contacts, journalists, and influencers.
• Monitor media coverage, track campaign success, and prepare detailed reports.
• Manage client inquiries and respond to media requests promptly and professionally.
• Assist in organizing virtual and in-person media events and press conferences.
• Identify opportunities for media coverage and proactive outreach.
• Collaborate effectively with remote team members and clients through digital communication channels.
• Research industry trends and competitor activities to inform PR strategies.
• Contribute to the development of brand messaging and communication guidelines.

Requirements

• Bachelor's degree in Communications, Public Relations, Journalism, Marketing, or a related field.
• At least 4 years of experience in public relations or a similar communications role.
• Proven experience in writing effective press releases and media pitches.
• Strong understanding of media relations and the media landscape.
• Excellent written and verbal communication skills, with a strong command of English.
• Demonstrated ability to work independently and manage multiple projects simultaneously in a remote setting.
• Proficiency with digital PR tools, social media platforms, and media monitoring services.
• Ability to think creatively and strategically to achieve PR objectives.
• Excellent organizational and time management skills.
• A proactive approach to problem-solving and campaign execution.

Benefits

• Fully remote work arrangement, offering maximum flexibility and autonomy.
• Competitive salary and performance-based bonuses.
• Access to cutting-edge PR tools and resources.
• Opportunities for professional growth and skill development in a remote-first context.
• Collaborative and supportive virtual team culture.
• Contribution to provident fund.
• Regular virtual team-building activities and social events.