Remote PPC Strategist for B2B Growth & ROAS

Blacksmith Agency LLC; Randburg; Remote; ZAR 450,000 - 750,000; Full time

Benefits offered by this job

Remote work with international clients

Job summary

Blacksmith Agency is an AI-first digital agency seeking a PPC Manager to own paid media for B2B and growing-brand clients. You will shape targeting, budgets, and the narrative when clients ask why decisions were made.

You will manage Google Ads, Meta, LinkedIn, and Microsoft Ads, with budget allocation, bidding, testing, and precise conversion tracking using GA4, Tag Manager, and pixels. You will craft 90-day roadmaps and drive client growth.

Qualifications

• 3+ years hands-on experience with Google Ads and Meta, managing campaigns directly.
• Proven track record of improving ROAS, CPA, or pipeline metrics.
• Agency experience across multiple clients simultaneously.
• Clear spoken English with US clients on live calls.

Responsibilities

• Own paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Handle budget allocation, bidding, targeting and creative testing; decide when to pause a campaign.
• Ensure accurate conversion tracking with GA4, Tag Manager and platform pixels.
• Develop 90-day and quarterly roadmaps for each client and present the story behind the numbers.

Skills

Google Ads

Meta Ads

LinkedIn Ads

Microsoft Ads

Tools

GA4

Tag Manager

Pixels

Job description

Blacksmith Agency is an AI-first digital agency seeking a PPC Manager to own paid media for B2B and growing-brand clients. You will shape targeting, budgets, and the narrative when clients ask why decisions were made.

You will manage Google Ads, Meta, LinkedIn, and Microsoft Ads, with budget allocation, bidding, testing, and precise conversion tracking using GA4, Tag Manager, and pixels. You will craft 90-day roadmaps and drive client growth.