Remote Paid Media SEM Manager for B2B Growth

Blacksmith Agency LLC; Centurion; Remote; ZAR 1,321,000 - 1,982,000; Full time

Benefits offered by this job

Remote work (Worldwide)

Job summary

Blacksmith Agency is an AI-first digital agency. As Search Engine Marketing Manager you own paid media for a book of B2B and growing-brand clients: the targeting, the budget calls, the roadmap and the narrative when the client asks why. You are the strategic voice at the table, and you make the calls.

You will lead paid media across Google Ads, Meta, LinkedIn and Microsoft Ads, manage budgets, bid strategies, and tests, and report on ROAS with clear storytelling to clients in US calls.

Qualifications

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• A track record moving ROAS, CPA or pipeline numbers.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.

Responsibilities

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

Skills

Google Ads

Meta Ads

LinkedIn Ads

Microsoft Advertising

Tools

Google Ads Platform

Meta (Facebook) Ads

LinkedIn Ads

Microsoft Advertising

Job description

Blacksmith Agency is an AI-first digital agency. As Search Engine Marketing Manager you own paid media for a book of B2B and growing-brand clients: the targeting, the budget calls, the roadmap and the narrative when the client asks why. You are the strategic voice at the table, and you make the calls.

You will lead paid media across Google Ads, Meta, LinkedIn and Microsoft Ads, manage budgets, bid strategies, and tests, and report on ROAS with clear storytelling to clients in US calls.