Remote Paid Media Manager for Multifamily Growth

Blacksmith Agency LLC; South Africa; Remote; ZAR 1,493,000 - 2,156,000; Full time

Job summary

Blacksmith Agency is an AI-first digital agency seeking a Paid Media Manager, Multifamily. You own paid media for a book of multifamily clients, directing targeting, budgets, and the narrative when clients ask why.

As the strategic voice, you will shape 90-day roadmaps, run campaigns on Google Ads, Meta, LinkedIn and Microsoft Ads, and test creatives. You will track conversions with GA4 and Tag Manager, driving long-term growth and client retention.

Qualifications

• 3+ years hands-on in Google Ads and Meta: built, run and optimized campaigns.
• Proven track record of improving ROAS/CPA/pipeline metrics.
• Agency experience across multiple clients.
• Clear spoken English with US clients on live calls.
• Paid media for multifamily or multi-location businesses is a strong plus.

Responsibilities

• Own paid media across Google Ads, Meta, LinkedIn, and Microsoft Ads for assigned accounts.
• Manage budget allocation, bidding, targeting and creative testing.
• Set up and verify conversion tracking with GA4, Tag Manager and platform pixels.
• Create 90-day and quarterly roadmaps and present performance stories.
• Drive account growth through retention, upsell and long-term client relationships.

Skills

Google Ads

Meta Ads

Analytics

Budgets

US client comms

Tools

GA4

Tag Manager

Job description

Blacksmith Agency is an AI-first digital agency seeking a Paid Media Manager, Multifamily. You own paid media for a book of multifamily clients, directing targeting, budgets, and the narrative when clients ask why.

As the strategic voice, you will shape 90-day roadmaps, run campaigns on Google Ads, Meta, LinkedIn and Microsoft Ads, and test creatives. You will track conversions with GA4 and Tag Manager, driving long-term growth and client retention.