Remote Paid Media Lead for Multifamily Growth

Blacksmith Agency LLC; Gauteng; Remote; ZAR 600,000 - 800,000; Full time

Benefits offered by this job

Remote work (Canada/South Africa/USA)

Job summary

Blacksmith Agency is a AI-first digital agency seeking a Paid Media Manager, Multifamily to own paid media for a portfolio of multifamily clients. You will steer targeting, budget calls, roadmap and client narratives on demand. This is a remote role supporting North American clients with English on live calls.

You will manage campaigns across Google Ads, Meta, LinkedIn and Microsoft Ads, optimize bidding and creative testing, and drive 90-day roadmaps with measurable results for client growth.

Qualifications

• 3+ years hands-on in Google Ads and Meta: built, run and optimized campaigns.

Responsibilities

• Own paid media for multifamily accounts across Google Ads, Meta, LinkedIn and Microsoft Ads.
• Handle budget allocation, bidding, targeting and testing, know when to kill a campaign.
• Set up conversion tracking with GA4, tag manager and platform pixels.
• Lead 90-day and quarterly roadmaps for clients and explain numbers on calls.
• Drive account growth through retention, upsell and long-term relationships.

Skills

Clear spoken English

Paid media strategy

Client communication

Multifamily domain experience

ROAS optimization

Tools

Google Ads

Meta

LinkedIn

Microsoft Ads

Job description

Blacksmith Agency is a AI-first digital agency seeking a Paid Media Manager, Multifamily to own paid media for a portfolio of multifamily clients. You will steer targeting, budget calls, roadmap and client narratives on demand. This is a remote role supporting North American clients with English on live calls.

You will manage campaigns across Google Ads, Meta, LinkedIn and Microsoft Ads, optimize bidding and creative testing, and drive 90-day roadmaps with measurable results for client growth.