Remote Meta Ads Specialist: Scale Facebook & Instagram

Huzzle.com; South Africa; Remote; ZAR 420,000 - 620,000; Full time

Benefits offered by this job

100% Remote: Work from anywhere with a

Competitive Compensation: Salary based

Career Growth: Join a growing company

High-Impact Role: Take ownership of ad

Performance-Driven Environment: Measur

Job summary

Huzzle.com is seeking a results-driven Meta Ads Manager with at least 2 years of hands-on experience managing paid campaigns across Facebook and Instagram. This full-time role offers remote work and opportunities to work with clients across various regions.

You will lead campaign creation, optimization, and reporting, focusing on ROAS and conversions, while collaborating with creative and analytics teams to scale high-performing ads.

Qualifications

• 2+ years of hands-on experience managing Meta Ads (Facebook and Instagram).
• Proven experience running and optimizing paid social campaigns.
• Strong knowledge of Meta Ads Manager and Meta Business Suite.
• Experience with campaign structures, audience segmentation, A/B testing, and conversion optimization.
• Solid understanding of key advertising metrics, including ROAS, CPA, CPL, CPM, and CTR.
• Experience managing advertising budgets and making data-driven optimization decisions.
• Familiarity with Meta Pixel, conversion tracking, and attribution.
• Strong analytical and problem-solving skills.
• Excellent written and verbal English communication skills.
• Ability to work independently, manage multiple campaigns, and meet deadlines.

Responsibilities

• Campaign Management: Plan, launch, manage, and optimize Meta advertising campaigns across Facebook and Instagram
• Performance Optimization: Continuously monitor campaign performance and optimize for ROAS, CPA, CPL, CTR, and conversions
• Audience Targeting: Develop and test audience strategies, including custom audiences, lookalike audiences, and retargeting campaigns
• Creative Testing: Collaborate with creative teams to test ad creatives, messaging, and formats to improve performance
• Budget Management: Manage advertising budgets effectively, ensuring efficient spending and maximum return on investment
• Tracking & Analytics: Implement and troubleshoot Meta Pixel, Conversions API, and conversion tracking
• Reporting: Prepare performance reports with actionable insights and recommendations
• Scaling Campaigns: Identify opportunities to scale successful campaigns while maintaining profitability
• Strategy Development: Stay updated on Meta advertising trends, algorithm changes, and platform best practices

Skills

Facebook Ads

Instagram Ads

ROAS optimization

Campaign optimization

Analytics

English communication

Independent work

Tools

Meta Pixel

Conversions API

Meta Business Suite

GA4

Looker Studio

Job description

Huzzle.com is seeking a results-driven Meta Ads Manager with at least 2 years of hands-on experience managing paid campaigns across Facebook and Instagram. This full-time role offers remote work and opportunities to work with clients across various regions.

You will lead campaign creation, optimization, and reporting, focusing on ROAS and conversions, while collaborating with creative and analytics teams to scale high-performing ads.