Remote Lead Retail E-commerce Specialist

Placements24; South Africa; Remote; ZAR 900,000 - 1,500,000; Full time

Benefits offered by this job

Remote work

Professional development

Online training access

Performance bonuses

Tools provided

Job summary

Placements24 is seeking a Lead Retail E-commerce Specialist to drive the online retail strategy and customer experience for a fully remote team in South Africa. You will lead the design, optimization, and execution of digital commerce initiatives to accelerate online sales growth, across product listings, UX, and checkout.

The role requires a strong background in SEO/SEM, email marketing, and analytics, plus experience with Shopify, Magento, and WooCommerce.

Qualifications

• Bachelor's degree in Marketing, Business, E-commerce, or related field.
• Minimum of 6 years in e-commerce management with online retail strategy focus.
• Proven success driving online sales growth and improving conversion rates.
• In-depth knowledge of SEO, SEM, social media marketing, and email marketing.
• Experience with Shopify, Magento, WooCommerce and analytics tools.

Responsibilities

• Develop and implement a comprehensive e-commerce strategy to maximize online sales.
• Manage all aspects of the online store including content, product listings, UX, and checkout.
• Analyze traffic, conversion rates, and customer behavior to identify optimization opportunities.
• Oversee digital marketing campaigns (SEO, SEM, social media, email) to drive traffic and sales.
• Collaborate with marketing/design to create compelling online content and promotions.
• Ensure the website is technically sound, user-friendly, and performant across devices.
• Stay current with e-commerce trends and competitive landscape to identify innovations.
• Manage relationships with third-party vendors and tech providers for seamless integration.
• Lead and mentor a remote e-commerce team to foster collaboration and results.

Job description

About the Role

Our client, a prominent player in the retail sector, is seeking a highly skilled and experienced Lead Retail E-commerce Specialist to join their dynamic and entirely remote team. This critical position involves spearheading the development and execution of our client's online retail strategy, ensuring a seamless and engaging customer experience across all digital platforms. The ideal candidate will possess a profound understanding of e-commerce best practices, a proven ability to drive online sales growth, and a passion for leveraging technology to enhance customer engagement. As a remote-first role, you will be empowered to work from your preferred location, utilizing advanced digital collaboration tools to connect with colleagues and stakeholders. This is an exciting chance to make a significant impact on our client's digital presence and to contribute to their continued success in the competitive online marketplace.

Key Responsibilities

• Develop and implement a comprehensive e-commerce strategy to maximize online sales, customer acquisition, and retention.
• Manage all aspects of the online store, including website content, product listings, user experience, and checkout processes.
• Analyze website traffic, conversion rates, and customer behavior data to identify trends and opportunities for optimization.
• Oversee digital marketing campaigns, including SEO, SEM, social media marketing, and email marketing, to drive traffic and sales.
• Collaborate with the marketing and design teams to create compelling online content and promotional materials.
• Ensure the website is technically sound, user-friendly, and optimized for performance across all devices.
• Stay current with e-commerce trends, technologies, and competitive landscape to identify and implement innovative strategies.
• Manage relationships with third-party vendors and technology providers to ensure seamless integration and operation of e-commerce platforms.
• Lead and mentor a team of e-commerce professionals, fostering a collaborative and results-driven remote work environment.

Requirements

• Bachelor's degree in Marketing, Business, E-commerce, or a related field.
• Minimum of 6 years of experience in e-commerce management, with a strong focus on online retail strategy and execution.
• Demonstrated success in driving online sales growth and improving conversion rates.
• In-depth knowledge of SEO, SEM, social media marketing, and email marketing principles.
• Proficiency with e-commerce platforms (e.g., Shopify, Magento, WooCommerce) and analytics tools (e.g., Google Analytics).
• Experience in managing and optimizing website user experience (UX) and customer journey.
• Excellent analytical, problem-solving, and project management skills.
• Strong communication and collaboration skills, essential for leading a remote team.
• Ability to work independently and manage multiple projects simultaneously in a remote setting.

Benefits

• This role offers a highly competitive remuneration package and a comprehensive suite of benefits.
• As a fully remote position, you will benefit from the flexibility to work from any location within South Africa .
• Our client is dedicated to providing continuous professional development opportunities, including access to online training and certifications, to help you advance your career.
• You will be part of a forward-thinking company that embraces remote work and fosters a culture of innovation and collaboration.
• Enjoy excellent work-life balance, potential for performance bonuses, and a supportive team environment.
• We provide the necessary tools and technology to ensure you can perform your duties effectively in a remote capacity.