Remote Head of Paid Media & SEO Strategy

Blacksmith Agency LLC; Mbombela (Nelspruit); Remote; ZAR 1,500,000 - 2,501,000; Full time

Job summary

Blacksmith Agency LLC is seeking a Director of Paid Media to lead the PPC and SEO function. You will mentor the PPC and SEO strategists, set performance standards, and own the department's results.

This is a management seat with accountability for strategy, audits, and client outcomes. You will not build campaigns; your strength is guiding strategy, budgeting, and ensuring high-quality work while collaborating with specialists who execute.

Qualifications

• 7+ years across paid media and SEO.
• Experience leading multiple accounts and teams.
• Strong knowledge of Google Ads, GA4, Search Console, Meta and Microsoft Ads.

Responsibilities

• Set quality bar for work and audits and enforce it.
• Own client results and ensure reporting integrity.
• Lead department hiring and interview process.
• Own channel strategy and budget allocation as accounts scale.
• Communicate credible delivery promises to sales.

Skills

People management

Strategic planning

Account leadership

Client facing

Performance management

Tools

Google Ads

GA4

Search Console

Meta Ads

Microsoft Ads

Job description

Blacksmith Agency LLC is seeking a Director of Paid Media to lead the PPC and SEO function. You will mentor the PPC and SEO strategists, set performance standards, and own the department's results.

This is a management seat with accountability for strategy, audits, and client outcomes. You will not build campaigns; your strength is guiding strategy, budgeting, and ensuring high-quality work while collaborating with specialists who execute.