Senior E-commerce Social Media Manager

Placements24; Sandton; Hybrid; ZAR 900,000 - 1,200,000; Full time

Benefits offered by this job

Health, dental, and vision insurance

Generous paid time off

Extended parental leave

Budget for professional development

Job summary

Placements24 is seeking a highly experienced Senior E-commerce Social Media Manager to lead remote social media initiatives, shaping advanced strategies that drive e-commerce growth, brand authority, and deep customer engagement across platforms.

You will define the vision, manage multi-channel campaigns, mentor a team if needed, and leverage data analytics to optimize performance, all within a remote-first organization that supports global collaboration and flexible work.

Qualifications

• 7+ years of progressive experience in social media management focusing on e-commerce and driving online sales.
• Proven track record of developing and implementing high-impact social media strategies and campaigns.
• Bachelor's or Master's degree in Marketing, Business, Communications, or a related field.

Responsibilities

• Develop and own the overarching social media strategy for e-commerce, setting clear objectives and KPIs.
• Lead the creation and execution of multi-platform social media campaigns that drive traffic, conversions, and customer loyalty.
• Manage and optimize paid social advertising budgets across various platforms to maximize ROI.
• Analyze complex social media data to identify trends and translate insights into strategic recommendations.
• Oversee content creation, ensuring brand voice consistency and alignment with product launches and marketing initiatives.
• Stay ahead of social media trends and competitive landscape, recommending new approaches and technologies.

Skills

Social media strategy

Leadership

Analytics

Campaign management

Education

Bachelor's or Master's degree in Marketing, Business, Communications

Job description

About the Role

Our client is seeking a highly experienced and strategic Senior E-commerce Social Media Manager to lead their social media initiatives in a fully remote capacity. This leadership role is crucial for shaping and executing advanced social media strategies that drive significant e-commerce growth, brand authority, and deep customer engagement. You will be responsible for defining the vision, managing campaigns, mentoring a team (if applicable), and leveraging data analytics to continuously optimize performance and achieve ambitious business objectives, all within a remote-first organizational structure.

Key Responsibilities

• Develop and own the overarching social media strategy for e-commerce, setting clear objectives and KPIs.
• Lead the creation and execution of innovative, multi-platform social media campaigns that drive traffic, conversions, and customer loyalty.
• Manage and optimize paid social advertising budgets across various platforms to maximize ROI.
• Analyze complex social media data, identify key trends and insights, and translate them into actionable strategic recommendations.
• Oversee content creation, ensuring brand voice consistency, quality, and alignment with product launches and marketing initiatives.
• Stay at the forefront of social media trends, platform updates, and competitive landscape, recommending new approaches and technologies.

Requirements

• 7+ years of progressive experience in social media management, with a significant focus on e-commerce and driving online sales.
• Proven track record of developing and successfully implementing high-impact social media strategies and campaigns.
• Expert knowledge of all major social media platforms, their algorithms, advertising tools, and analytics capabilities.
• Strong leadership, communication, and project management skills, essential for remote team collaboration.
• Advanced analytical skills with the ability to interpret complex data and provide strategic guidance.
• Bachelor's or Master's degree in Marketing, Business, Communications, or a related field.

Benefits

• Executive-level salary and comprehensive bonus structure.
• Fully remote position offering ultimate flexibility and global work opportunities.
• Premium health, dental, and vision insurance plans.
• Generous paid time off and extended parental leave.
• Significant budget for professional development, conferences, and personal growth.