Remote Social Media Strategist

Placements24; Bloemfontein; Hybrid; ZAR 360,000 - 600,000; Full time

Benefits offered by this job

Competitive salary

Fully remote work

Health, dental, vision insurance

Paid time off and holidays

Professional development opportunities

Job summary

Placements24 seeks a highly creative and analytical Remote Social Media Strategist to lead the development and execution of engaging social media campaigns for e-commerce brands. This fully remote role offers location independence and the opportunity to impact brand presence across multiple platforms.

You will define social strategy, manage content calendars, nurture communities, and analyze performance to drive measurable results, with a focus on optimizing campaigns for online sales and

Qualifications

• Minimum of 4 years of experience in social media marketing, strategy development, and campaign management, preferably within e-commerce.
• Proven ability to craft written and visual content tailored for different social platforms.
• Strong understanding of social media analytics tools and translating data into insights.
• Experience with social media advertising platforms (Meta Ads Manager, Google Ads).
• Excellent communication, collaboration, and project management skills, suitable for a remote work environment.
• Bachelor's degree in Marketing, Communications, or a related field.

Responsibilities

• Develop and implement a comprehensive social media strategy aligned with e-commerce goals and brand identity.
• Create, curate, and schedule engaging content across Instagram, Facebook, TikTok, Twitter, and LinkedIn.
• Monitor social media channels for trends, competitor activity, and audience sentiment; provide insights and recommendations.
• Manage social media advertising campaigns, including budget allocation, targeting, and optimization.
• Engage with followers, respond to comments and messages, and foster a strong online community.
• Analyze social media metrics, generate detailed reports, and use data to refine strategies and improve campaigns.

Skills

Social media strategy

Content creation

Analytics

Advertising platforms

Remote collaboration

Education

Bachelor's degree in Marketing, Communications, or related field

Tools

Meta Ads Manager

Google Ads

Job description

About the Role

Our client is seeking a highly creative and analytical Remote Social Media Strategist to lead the development and execution of engaging social media campaigns. This is a fully remote position, offering the flexibility to work from anywhere while making a significant impact on our client's brand presence across all relevant digital platforms. You will be responsible for defining our social media strategy, managing content calendars, fostering community engagement, and analyzing performance to drive measurable results. The ideal candidate is a forward-thinking individual with a passion for social media trends, a proven ability to craft compelling narratives, and experience in optimizing strategies for e-commerce success. This role is crucial for enhancing brand awareness and customer loyalty through innovative digital communication.

Key Responsibilities

• Develop and implement a comprehensive social media strategy aligned with e-commerce goals and brand identity.
• Create, curate, and schedule engaging, high-quality content across platforms such as Instagram, Facebook, TikTok, Twitter, and LinkedIn.
• Monitor social media channels for industry trends, competitor activities, and audience sentiment, providing timely insights and recommendations.
• Manage social media advertising campaigns, including budget allocation, targeting, and performance optimization.
• Engage with followers, respond to comments and messages promptly, and foster a strong online community.
• Analyze social media metrics, generate detailed reports, and use data to refine strategies and improve campaign effectiveness.

Requirements

• Minimum of 4 years of experience in social media marketing, strategy development, and campaign management, preferably within e-commerce.
• Proven ability to create compelling written and visual content tailored for different social media platforms.
• Strong understanding of social media analytics tools and ability to translate data into actionable insights.
• Experience with social media advertising platforms (e.g., Meta Ads Manager, Google Ads).
• Excellent communication, collaboration, and project management skills, suitable for a remote work environment.
• Bachelor's degree in Marketing, Communications, or a related field.

Benefits

• Competitive annual salary and performance-based incentives.
• Fully remote work arrangement, offering location independence.
• Comprehensive health, dental, and vision insurance.
• Generous paid time off and company holidays.
• Opportunities for professional development, including online courses and conference attendance.