Remote E-commerce Social Media Manager

Placements24; George; Hybrid; ZAR 420.000 - 660.000; Vollzeit

Benefits dieser Stelle

Fully remote work arrangement

Competitive salary and bonuses

Online professional development access

Collaborative virtual team environment

Zusammenfassung

Placements24 is seeking a visionary Remote E-commerce Social Media Manager to lead digital presence and engagement for SA-based audiences. You will craft strategies that boost brand awareness, customer engagement, and online sales from anywhere in South Africa.

A strong portfolio and analytical mindset are essential to translate interactions into business outcomes. Responsibilities include planning content, managing paid campaigns, tracking metrics, and collaborating with marketing and design to

Qualifikationen

• Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
• Minimum of 4 years of proven experience managing social media for e-commerce brands.
• Portfolio showcasing successful campaigns and engagement driving results.
• Proficiency with social media management tools and analytics platforms.
• Excellent copywriting and editing with adaptable tone for platforms.
• Strong understanding of paid social advertising principles and campaigns.

Aufgaben

• Develop, implement, and manage a comprehensive social media strategy aligned with goals.
• Create, curate, and schedule engaging content across platforms (Instagram, Facebook, TikTok, LinkedIn, etc.).
• Monitor trends, feedback, and competitor activity; provide insights and recommendations.
• Engage with the online community and respond professionally to inquiries.
• Plan and execute paid social campaigns with budget management to maximize ROI.
• Collaborate with marketing and design teams for brand consistency and assets.
• Track and report on reach, engagement, conversions, and follower growth using analytics.
• Identify influencers and brand advocates to expand reach and credibility.
• Stay updated on trends and best practices to refine strategies.
• Proactively identify opportunities for viral content and community building.

Kenntnisse

Social media strategy

Copywriting & editing

Paid social advertising

Independent worker

Communication skills

Creative thinking

Analytics interpretation

Ausbildung

Bachelor's degree in Marketing or related field

Tools

Hootsuite

Buffer

Sprout Social

Facebook Insights / Instagram Analytics

Google Analytics

Jobbeschreibung

About the Role

Our client is seeking a visionary and results-oriented Remote E-commerce Social Media Manager to spearhead our digital presence and engagement initiatives. This is a fully remote position, offering the flexibility to work from anywhere within South Africa. You will be responsible for crafting and implementing innovative social media strategies that drive brand awareness, customer engagement, and ultimately, online sales for our expanding e-commerce portfolio. This role demands a deep understanding of the ever-evolving social media landscape, a knack for creative content development, and a proven ability to translate online interactions into tangible business outcomes. You will be a key player in shaping our brand's voice and connecting with our target audience across all relevant digital platforms, irrespective of physical location.

Key Responsibilities

• Develop, implement, and manage a comprehensive social media strategy aligned with business goals and brand identity.
• Create, curate, and schedule engaging, high-quality content across various social media platforms (e.g., Instagram, Facebook, TikTok, Pinterest, Twitter, LinkedIn).
• Monitor social media channels for industry trends, customer feedback, and competitor activity, providing timely insights and recommendations.
• Engage with our online community, responding to comments, messages, and inquiries in a professional and timely manner to foster positive relationships.
• Plan and execute paid social media advertising campaigns, including audience targeting, budget management, and performance optimization to maximize ROI.
• Collaborate with the marketing and design teams to ensure brand consistency and create visually compelling assets for social media.
• Track, analyze, and report on key social media metrics (e.g., reach, engagement, conversions, follower growth) using analytics tools.
• Identify and engage with influencers and brand advocates to expand reach and credibility.
• Stay abreast of the latest social media trends, platform updates, and best practices to continuously refine strategies.
• Proactively identify opportunities for viral content and community building initiatives.

Requirements

• Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
• Minimum of 4 years of proven experience managing social media for e-commerce brands, with a strong portfolio showcasing successful campaigns.
• Demonstrated expertise in developing and executing social media strategies that drive significant engagement and conversions.
• Proficiency in using social media management tools (e.g., Hootsuite, Buffer, Sprout Social) and analytics platforms (e.g., Facebook Insights, Instagram Analytics, Google Analytics).
• Excellent copywriting and editing skills, with the ability to adapt tone and style for different platforms and audiences.
• Strong understanding of paid social media advertising principles and experience managing ad campaigns across major platforms.
• Creative thinking and a keen eye for visual aesthetics.
• Ability to work independently, manage multiple projects simultaneously, and meet deadlines in a remote work environment.
• Excellent communication and interpersonal skills.
• Passion for e-commerce and a deep understanding of online consumer behavior.

Benefits

• Fully remote work arrangement, offering ultimate flexibility and work-life balance.
• Competitive salary and performance-based bonuses.
• Opportunity to shape the social media strategy of a growing e-commerce business.
• Access to online professional development resources and training.
• Collaborative and supportive virtual team environment.
• Be at the forefront of digital marketing innovation.
• Regular virtual team-building activities and social events.