Remote E-commerce Social Media Analyst

Placements24; Upington; Hybrid; ZAR 240,000 - 360,000; Full time

Benefits offered by this job

Fully remote work arrangement

Flexible work hours

Job summary

Placements24 is seeking a data-driven Remote E-commerce Social Media Analyst to join the digital marketing team. You will monitor, measure, and report on social media campaigns, translating data into actionable recommendations to optimize ecommerce performance.

The role requires strong analytical skills, proficiency with analytics tools, and the ability to communicate complex findings to stakeholders. This fully remote position offers flexibility and growth opportunities within a collaborative

Qualifications

• Proven experience as a Social Media Analyst, Marketing Analyst, or Data Analyst with a focus on social media and ecommerce.
• Expert proficiency in social media analytics tools and data-driven decision making.
• Strong quantitative and analytical skills with the ability to interpret complex data.
• Experience with data visualization tools and techniques.
• Excellent communication and presentation skills, able to explain findings to non-technical audiences.

Responsibilities

• Monitor and analyze social media performance across platforms, tracking engagement, reach, conversions, and ROI.
• Develop and maintain regular performance reports, dashboards, and presentations for stakeholders.
• Identify trends and insights from data to inform content strategy and campaign optimization.
• Conduct A/B tests on content and campaigns to identify best-performing elements.
• Collaborate with social media managers, content creators, and ecommerce teams to drive data-driven decisions.

Skills

Social media analytics

Google Analytics

Data visualization

Statistical analysis

Communication

Tools

Analytics dashboards

Platform analytics tools

Job description

About the Role

Our client is seeking a highly analytical and data-driven Remote E-commerce Social Media Analyst to join their expanding digital marketing team. This fully remote position is perfect for someone passionate about dissecting social media performance, identifying actionable insights, and optimizing strategies for e-commerce success. You will be responsible for monitoring, measuring, and reporting on the effectiveness of social media campaigns, providing critical data to inform decision-making and drive continuous improvement. The ideal candidate possesses exceptional analytical skills, a strong understanding of social media platforms and e-commerce metrics, and the ability to translate complex data into clear, concise recommendations.

Key Responsibilities

• Monitor and analyze social media performance across various platforms, tracking key metrics such as engagement, reach, conversions, and ROI.
• Develop and maintain regular performance reports, dashboards, and presentations for key stakeholders.
• Identify trends, patterns, and insights from social media data to inform content strategy, audience targeting, and campaign optimization.
• Conduct A/B testing on social media content and campaigns to identify best-performing elements.
• Utilize social listening tools to track brand sentiment, identify emerging trends, and monitor competitor activity.
• Collaborate closely with social media managers, content creators, and e-commerce teams to ensure data-driven decision-making and strategy adjustments.

Requirements

• Proven experience as a Social Media Analyst, Marketing Analyst, or Data Analyst, with a focus on social media and e-commerce.
• Expert proficiency in social media analytics tools (e.g., Google Analytics, platform-specific insights, third-party analytics suites).
• Strong quantitative and analytical skills, with the ability to interpret complex data sets and derive actionable insights.
• Experience with data visualization tools and techniques.
• Excellent communication and presentation skills, with the ability to explain technical findings to non-technical audiences.
• Familiarity with social listening tools and digital marketing best practices.

Benefits

• Competitive salary and comprehensive benefits package.
• Fully remote work arrangement, offering maximum flexibility and work-life balance.
• Significant opportunity to impact e-commerce strategy through data-driven insights.
• Access to cutting-edge analytics tools and professional development opportunities.
• A collaborative and intellectually stimulating remote work environment.