Remote E-commerce CRO Growth Strategist

Placements24; Sandton; Hybrid; ZAR 350.000 - 700.000; Vollzeit

Benefits dieser Stelle

Fully remote work

Zusammenfassung

Placements24 in South Africa is seeking a skilled remote E-commerce CRO Specialist to join a high-growth, performance-driven team. You will design and run A/B tests, conduct user research, and optimize the e-commerce funnel to boost conversion rates and revenue.

The ideal candidate is data-driven, analytically minded, and proficient with Google Analytics, Google Optimize, Optimizely, VWO, and Hotjar. A bachelor's degree in a quantitative field and 3+ years CRO experience are preferred.

Qualifikationen

• Minimum of 3 years of CRO or closely related digital marketing experience with a strong CRO focus.
• Proven track record of increasing conversion rates and revenue via A/B testing and optimization.
• Proficiency with CRO tools such as Google Optimize, Optimizely, VWO, Hotjar, or similar.
• Strong analytical skills and using web analytics tools like Google Analytics.
• Solid understanding of UX/UI principles and their impact on user behavior.
• Experience interpreting user data into actionable optimization strategies.
• Excellent problem-solving and data-driven approach.
• Strong communication and presentation skills.
• Bachelor's degree in Marketing, Statistics, Psychology, CS, or related quantitative field preferred.
• Must have reliable internet connection and a dedicated remote workspace.

Aufgaben

• Develop and implement a comprehensive CRO strategy to increase conversion rates and average order value.
• Conduct user research via surveys, tests, and analysis of heatmaps and session recordings.
• Analyze website data to identify user behavior patterns and drop-offs.
• Design, build, and manage A/B tests and multivariate tests for pages and checkout.
• Interpret results and translate data into actionable recommendations.
• Collaborate with UX/UI designers, content creators, and developers to implement changes.
• Stay updated on CRO best practices, tools, and trends.
• Monitor KPIs related to conversion rates, engagement, and sales.
• Present findings and recommendations to stakeholders clearly.
• Continuously seek opportunities to improve the online journey and revenue.

Kenntnisse

Analytical skills

Data-driven

Communication skills

Presentation skills

Ausbildung

Bachelor's degree in quantitative field

Tools

Google Optimize

Optimizely

VWO

Hotjar

Google Analytics

Jobbeschreibung

Placements24 in South Africa is seeking a skilled remote E-commerce CRO Specialist to join a high-growth, performance-driven team. You will design and run A/B tests, conduct user research, and optimize the e-commerce funnel to boost conversion rates and revenue.

The ideal candidate is data-driven, analytically minded, and proficient with Google Analytics, Google Optimize, Optimizely, VWO, and Hotjar. A bachelor's degree in a quantitative field and 3+ years CRO experience are preferred.