Remote Digital Marketing Manager

Placements24; Johannesburg; Hybrid; ZAR 9,000,000 - 13,000,000; Full time

Benefits offered by this job

Bonus program

Home office stipend

Remote work benefits

Career growth

Job summary

Placements24 is seeking an experienced Remote Digital Marketing Manager to lead a global digital program from a fully remote setting. You will guide strategy across SEO, SEM, social, content, email, and affiliate channels, while managing a distributed team and driving customer acquisition and revenue growth.

The role emphasizes data-driven decision making, innovative campaigns, and collaboration with product, sales, and creative teams.

Qualifications

• 7+ years in digital marketing leadership roles
• Proven track record driving growth through digital channels
• Experience managing remote teams and cross-functional collaboration
• Strong strategic thinking and communication skills

Responsibilities

• Develop and execute a holistic digital marketing strategy across SEO, SEM, social, content, email, and affiliates
• Lead and mentor a dispersed team to deliver high performance
• Oversee digital campaigns and budgets to maximize ROI and KPI attainment
• Collaborate with product, sales and creative teams for cohesive initiatives
• Analyze performance with advanced analytics and provide actionable insights
• Stay ahead of trends and innovate to gain competitive advantage

Skills

Leadership

SEO/SEM

Analytics

Content marketing

Team management

Education

Bachelor's degree in Marketing or related field

Master's degree preferred

Tools

Google Analytics

Adobe Analytics

Marketing automation

Job description

About the Role

Our client is seeking a seasoned and strategic Remote Digital Marketing Manager to lead their digital marketing efforts on a fully remote basis. This crucial role involves developing and executing innovative digital strategies across all online channels to drive brand awareness, customer acquisition, and revenue growth. You will manage a diverse portfolio of digital initiatives, lead a geographically dispersed team, and leverage data analytics to continuously optimize campaign performance and achieve ambitious business goals within a remote-first organizational structure.

Key Responsibilities

• Develop and implement a holistic digital marketing strategy, encompassing SEO, SEM, social media, content marketing, email marketing, and affiliate programs.
• Oversee the execution of digital campaigns, ensuring alignment with business objectives, brand messaging, and target audience engagement.
• Manage and optimize digital advertising budgets across various platforms to maximize ROI and achieve KPIs.
• Lead and mentor a team of digital marketing specialists, fostering a collaborative and high-performing remote work environment.
• Analyze digital marketing performance using advanced analytics tools, providing strategic insights and actionable recommendations for continuous improvement.
• Stay ahead of digital marketing trends, technologies, and best practices, identifying opportunities for innovation and competitive advantage.
• Collaborate with cross-functional teams (product, sales, creative) to ensure cohesive and effective marketing initiatives.

Requirements

• Extensive experience (7+ years) as a Digital Marketing Manager or similar leadership role, with a proven track record of driving significant growth through digital channels.
• Deep expertise in all aspects of digital marketing, including SEO, SEM, social media marketing, content strategy, email automation, and analytics.
• Demonstrated ability to develop and execute successful digital marketing strategies for complex organizations.
• Strong leadership and team management skills, with experience leading remote teams.
• Proficiency with advanced analytics tools (e.g., Google Analytics, Adobe Analytics) and marketing automation platforms.
• Excellent strategic thinking, problem-solving, and communication skills.
• Bachelor's degree in Marketing, Business, or a related field; Master's degree preferred.

Benefits

• Highly competitive annual salary and significant performance-based bonus structure.
• Comprehensive remote work benefits package, including health, dental, and vision insurance.
• Generous allowance for home office setup and ongoing professional development.
• Significant opportunities for leadership and career advancement within a growing global organization.
• A flexible and supportive remote work culture that prioritizes work-life balance and employee well-being.