Regional Tourism Growth Officer (Mahikeng)

Placements24; LegKraal Gate; Hybrid; ZAR 420,000 - 660,000; Full time

Benefits offered by this job

Medical aid

Retirement fund

Job summary

Placements24 seeks a Tourism Development Officer for a regional tourism board focused on Mahikeng. You will identify opportunities, develop new products, and build partnerships with local stakeholders to drive sustainable growth and enhance visitor experiences.

The role requires at least 3 years in tourism development or related fields, a degree in Tourism Management or Marketing, and strong project management, research, and communication skills.

Qualifications

• 3+ years in tourism development, marketing, or related field.
• Degree in Tourism Management, Marketing, Development Studies or related field.
• Strong project management, research, and analytical skills.
• Excellent communication, presentation, and interpersonal skills.

Responsibilities

• Identify and assess potential tourism development opportunities within the region.
• Develop and implement strategies to promote tourism in Mahikeng and surrounding areas.
• Collaborate with local businesses, government agencies, and community groups to foster tourism growth.
• Support the development of new tourism products and experiences.
• Assist in marketing and promotional activities, including digital campaigns and familiarization trips.
• Conduct research on market trends and visitor needs.
• Provide guidance and support to local tourism operators.
• Monitor the impact of tourism initiatives and report on progress.
• Organize and facilitate tourism-related workshops and events.
• Manage budgets for development projects and promotional activities.
• Ensure alignment with regional and national tourism policies.
• Network with industry professionals and stakeholders to build strong relationships.

Skills

Project management

Research

Analytical skills

Strategic planning

Communication

Stakeholder engagement

Education

Degree in Tourism Management

Marketing

Development Studies

Tools

Microsoft Office Suite

CRM systems

Job description

Placements24 seeks a Tourism Development Officer for a regional tourism board focused on Mahikeng. You will identify opportunities, develop new products, and build partnerships with local stakeholders to drive sustainable growth and enhance visitor experiences.

The role requires at least 3 years in tourism development or related fields, a degree in Tourism Management or Marketing, and strong project management, research, and communication skills.