Regional Director of Marketing

Placements24; Durban; Hybrid; ZAR 1,800,000 - 2,600,000; Full time

Benefits offered by this job

Competitive salary

Performance bonuses

Health insurance

Retirement planning assistance

Remote work flexibility

Job summary

Placements24 seeks a Regional Director of Marketing to lead brand growth and market penetration across KwaZulu-Natal, with a focus on the Durban region. The role oversees digital marketing, PR, content creation, and budget management while guiding a high-performing team from a remote location.

The ideal candidate will have a strong blend of creative thinking, analytics, and leadership, plus 9+ years in marketing with at least 4 years in senior leadership.

Qualifications

• Master's degree in Marketing, Business Administration, or related field.
• Minimum 9 years in marketing management, with at least 4 years in a senior leadership role.
• Proven track record of developing and executing strategies with measurable results.
• Strong understanding of digital marketing channels, SEO/SEM, social media, and content marketing.
• Excellent leadership, communication, and interpersonal skills.
• Proficiency in marketing analytics tools and budget management.
• Strategic thinking and translating market insights into actionable plans.
• Experience managing cross-functional teams and external agencies.

Responsibilities

• Develop and implement comprehensive regional marketing strategies aligned with global brand objectives.
• Oversee all marketing functions, including digital marketing, advertising, public relations, and content creation.
• Drive brand awareness, market share, and customer acquisition within the assigned region.
• Manage the marketing budget effectively, ensuring ROI on campaigns.
• Lead, mentor, and inspire a diverse team of marketing professionals.
• Conduct market research and competitive analysis to identify opportunities and threats.
• Collaborate with sales teams to align marketing and sales efforts.
• Develop and manage relationships with external agencies and vendors.
• Analyze marketing campaign performance and adjust strategies as needed.
• Champion innovative marketing approaches and stay abreast of industry trends.

Skills

Leadership

Digital marketing

SEO/SEM

Content marketing

Market research

Data-driven decision making

Budget management

Education

Master's degree in Marketing or MBA

Tools

Marketing analytics tools

Job description

About the Role

Our client, a leading innovator in the consumer goods sector, is seeking a dynamic and visionary Regional Director of Marketing to lead their marketing efforts in the Durban region. This executive role involves setting the strategic direction for all marketing activities, driving brand growth, and ensuring market penetration across KwaZulu-Natal. The ideal candidate will possess a strong blend of creative thinking, analytical prowess, and leadership capabilities. You will be responsible for developing and executing integrated marketing campaigns, managing the marketing budget, and leading a talented team of marketing professionals. This is an unparalleled opportunity to shape the brand's future and drive significant commercial success from your remote location, connecting with teams in Durban, KwaZulu-Natal, ZA.

Key Responsibilities

• Develop and implement comprehensive regional marketing strategies aligned with global brand objectives.
• Oversee all marketing functions, including digital marketing, advertising, public relations, and content creation.
• Drive brand awareness, market share, and customer acquisition within the assigned region.
• Manage the marketing budget effectively, ensuring optimal ROI on all campaigns.
• Lead, mentor, and inspire a diverse team of marketing professionals.
• Conduct market research and competitive analysis to identify opportunities and threats.
• Collaborate with sales teams to ensure alignment of marketing and sales efforts.
• Develop and manage relationships with external agencies and vendors.
• Analyze marketing campaign performance and adjust strategies as needed.
• Champion innovative marketing approaches and stay abreast of industry trends.

Requirements

• Master's degree in Marketing, Business Administration, or a related field.
• A minimum of 9 years of progressive experience in marketing management, with at least 4 years in a senior leadership role.
• Proven track record of developing and executing successful marketing strategies that delivered measurable results.
• Strong understanding of digital marketing channels, SEO/SEM, social media, and content marketing.
• Excellent leadership, communication, and interpersonal skills.
• Proficiency in marketing analytics tools and budget management.
• Strategic thinking and the ability to translate market insights into actionable plans.
• Experience managing cross-functional teams and external agencies.
• Ability to thrive in a remote work environment while maintaining strong connections with teams in Durban, KwaZulu-Natal, ZA.
• Creative mindset with a data-driven approach to decision-making.

Benefits

Our client offers a highly competitive salary, attractive performance bonuses, comprehensive health insurance, retirement planning assistance, and generous paid time off. You will have the opportunity to work remotely, enjoying flexibility while leading impactful marketing initiatives. Professional development opportunities, including access to conferences and training, are readily available. Join a forward-thinking company in Durban and contribute to exciting brand growth.