Real Estate Marketing Manager

Placements24; Cape Town; Presencial; ZAR 600 000 - 900 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

Medical aid

Retirement fund contributions

Resumo da oferta

Placements24 is seeking a creative Real Estate Marketing Manager to lead marketing initiatives for its Cape Town portfolio. You will drive brand awareness, generate qualified leads, and support sales across multiple property types with innovative campaigns across digital and traditional channels.

The role requires a Bachelor’s degree in Marketing or related field and 4+ years of marketing experience, including 2+ years in real estate. A dynamic team environment awaits.

Qualificações

• Bachelor's degree in Marketing, Business Administration, or related field.
• Minimum of 4 years of marketing experience, with at least 2 years in the real estate industry.
• Proven ability to develop and execute integrated marketing campaigns.

Responsabilidades

• Develop and implement comprehensive marketing strategies for Cape Town properties.
• Manage all aspects of digital marketing, including SEO, SEM, social media, email campaigns, and content marketing.
• Oversee creation of marketing collateral: brochures, websites, videos, and presentations.
• Analyze campaign performance and report key metrics, adjusting strategies as needed.
• Collaborate with sales teams to align marketing with business goals.
• Manage relationships with external agencies and vendors such as advertising firms and photographers.

Conhecimentos

Marketing

SEO

Content marketing

Digital advertising

Formação académica

Bachelor's degree in Marketing or related field

Descrição da oferta de emprego

About the Role

Our client is seeking a creative and strategic Real Estate Marketing Manager to lead marketing initiatives for their portfolio in Cape Town . This role is crucial for driving brand awareness, generating qualified leads, and supporting sales efforts across various property types. You will be responsible for developing and executing innovative marketing campaigns that resonate with target audiences in the vibrant Cape Town market. We are looking for a forward-thinking marketing professional with a passion for real estate and a proven ability to leverage digital and traditional channels effectively to achieve business objectives within a dynamic team environment.

Key Responsibilities

• Develop and implement comprehensive marketing strategies for new and existing properties in Cape Town .
• Manage all aspects of digital marketing, including SEO, SEM, social media, email campaigns, and content marketing.
• Oversee the creation of marketing collateral, including brochures, websites, videos, and presentations.
• Analyze campaign performance and provide regular reports on key metrics, adjusting strategies as needed.
• Collaborate with sales teams to ensure marketing efforts are aligned with business goals.
• Manage relationships with external agencies and vendors, such as advertising firms and photographers.

Requirements

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Minimum of 4 years of experience in marketing, with at least 2 years in the real estate industry .
• Demonstrated success in developing and executing integrated marketing campaigns.
• Strong understanding of digital marketing tools and platforms.
• Excellent written and verbal communication skills, with a keen eye for detail.

Benefits

• Competitive annual salary and performance-based incentives.
• Comprehensive medical aid and retirement fund contributions.
• Opportunities for career advancement within a growing organization.
• An exciting and dynamic work environment in the heart of Cape Town .
• Supportive team culture focused on innovation and collaboration.