Premium Brand Growth Manager

The South African Breweries Ltd; South Africa; On-site; ZAR 480,000 - 720,000; Full time

Job summary

The South African Breweries Ltd is seeking a dynamic sales professional to drive Premium Brands in key FOP outlets. You will build relationships with SAB teams, educate customers on the Premium category, and develop account plans to expand market share.

Minimum 3 years of tertiary education and 3–5 years FMCG sales experience are required, along with a valid driver’s license and strong negotiation skills. The role demands professional execution and the ability to work beyond normal hours.

Qualifications

• Minimum 3 year tertiary qualification.
• 3–5 years sales experience within FMCG.
• Valid driver’s license (essential).
• Strong communication and interpersonal skills with aptitude for building relationships with key stakeholders at different levels.
• Relationship management, customer service, strong negotiation skills, problem-solving, entrepreneurial mindset with strong commercial acumen.
• Extensive knowledge of SAB’s Premium Category.
• Attention to detail, highly professional, ability to innovate and be creative when it comes to events and activities.
• Work well independently and able to work outside of normal working hours.

Responsibilities

• Build and maintain strong POC relationships and address any key pain points by working with different SAB teams (e.g. Brand Teams, Trade Marketing, etc.) ensuring the highest level of customer service.
• Manage customer expectations and ensure that their needs are met in a timely fashion.
• Develop and implement customer-specific business programs and account plans.
• Develop new sales opportunities for Premium Brands.
• Educate and train customers on SAB’s Premium category to ensure correct in-store positioning and execution of the brands to enhance the consumer experience.
• Assist the Premium Co. Team to drive market share, meet financial targets and growth objectives for SAB Premium Brands in key FOP outlets.
• Assist the Premium Co. Team to develop comprehensive Brand Plans for the Premium Category.
• Provide the Premium Co. Team with key customer insights on the Super Premium Alcohol category to ensure category strategy alignment to consumer needs.

Skills

Sales experience

FMCG

Account management

Negotiation

Relationship building

Communication skills

Driver's license

Education

Tertiary qualification

Job description

The South African Breweries Ltd is seeking a dynamic sales professional to drive Premium Brands in key FOP outlets. You will build relationships with SAB teams, educate customers on the Premium category, and develop account plans to expand market share.

Minimum 3 years of tertiary education and 3–5 years FMCG sales experience are required, along with a valid driver’s license and strong negotiation skills. The role demands professional execution and the ability to work beyond normal hours.