PPC Manager, Veterinary (Remote, Stellenbosch)

Blacksmith Agency; Stellenbosch; Remote; ZAR 1,152,000 - 1,810,000; Full time

Job summary

Blacksmith Agency LLC is seeking a PPC Manager, Veterinary to own paid media for veterinary clients. You will steer targeting, budgets, and narrative during client discussions, acting as the strategic voice and decision-maker.

With 3+ years in Google Ads and Meta, you will drive ROAS improvements across multiple accounts, collaborating with US clients on live calls. Remote work options exist for the US, Canada, LatAm, and SA markets.

Qualifications

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized campaigns yourself.
• Proven track record moving ROAS, CPA or pipeline numbers.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.
• Paid media for veterinary or multi-location businesses is a strong plus.

Responsibilities

• Manage paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for client accounts.
• Handle budget allocation, bidding, targeting, testing and when to pause/kill campaigns.
• Set up and verify conversion tracking with GA4, Google Tag Manager and platform pixels.
• Develop 90-day and quarterly roadmaps for each client and present the numbers on calls.
• Drive account growth through retention, upsell and ongoing relationships.

Skills

PPC management

ROAS optimization

Agency experience

Client communications

Veterinary multi-location

Tools

Google Ads

Meta Ads

LinkedIn Ads

Microsoft Ads

GA4

Tag Manager

Job description

• Remote (USA, Canada, Latin America or South Africa)

Blacksmith Agency

• Marketing
• Full time
• Remote (USA, Canada, Latin America or South Africa)

Paid media only. SEO is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As PPC Manager, Veterinary you own paid media for a book of veterinary clients (veterinary groups and multi-clinic practices): the targeting, the budget calls, the roadmap and the narrative when the client asks why. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

What You Bring

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• A record of moving ROAS, CPA or pipeline numbers you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.
• Paid media for veterinary or similar multi-location businesses is a strong plus.