On-Site Senior Content Strategist for Growth & SEO

Placements24; Vereeniging; On-site; ZAR 650,000 - 900,000; Full time

Benefits offered by this job

Competitive salary

Office in Vereeniging

Health benefits and retirement fund

Professional development opportunities

Job summary

Placements24 is actively seeking a Senior Content Strategist to join our editorial team in Vereeniging, Gauteng. The role focuses on developing and implementing content strategies that engage audiences, drive traffic, and support business goals across digital platforms.

You will conduct audience and keyword research, manage an editorial calendar, collaborate with design and product teams, and optimize content for SEO.

Qualifications

• Proven experience as Content Strategist/Content Manager or similar role with a strong portfolio of published work.
• Excellent writing, editing, and proofreading skills with attention to detail.
• Solid understanding of SEO principles and content optimization techniques.
• Experience using CMS and web analytics tools (e.g., Google Analytics).
• Experience conducting audience research and developing content strategies.

Responsibilities

• Develop and execute comprehensive content strategies aligned with business goals and audience needs.
• Conduct audience research, competitor analysis, and keyword research to inform planning.
• Create and manage a detailed editorial calendar for timely content delivery.
• Write, edit, and proofread blog posts, articles, website copy, social content, and newsletters.
• Optimize content for search engines to improve organic visibility and traffic.
• Collaborate with designers and videographers to produce multimedia content.
• Analyze content performance and make data-driven recommendations.
• Manage content distribution across channels including social, email, and partner platforms.
• Stay updated on industry trends and best practices in digital marketing and content strategy.

Skills

Writing

Editing

SEO understanding

Audience research

Content strategy

Project management

Analytical thinking

Collaboration

Education

Bachelor's degree in English/Journalism/Marketing/Communications

Tools

Google Analytics

CMS platforms

SEO tools

Job description

Placements24 is actively seeking a Senior Content Strategist to join our editorial team in Vereeniging, Gauteng. The role focuses on developing and implementing content strategies that engage audiences, drive traffic, and support business goals across digital platforms.

You will conduct audience and keyword research, manage an editorial calendar, collaborate with design and product teams, and optimize content for SEO.