Senior Content Strategist - Hybrid, Data-Driven Growth

Placements24

Centurion

Hybrid

ZAR 600,000 - 900,000

Full time

3 days ago

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Benefits offered by this job

Hybrid work model

Competitive salary

Medical aid and retirement fund

Professional development

Job summary

Placements24 is seeking a Senior Content Strategist for their Centurion, Gauteng office to shape content strategy for a diverse client portfolio. You will define narratives, plan calendars, and ensure SEO-friendly, high-quality content across digital channels.

The ideal candidate offers 6+ years in content strategy or copywriting, exceptional writing and editing skills, and strong SEO and CMS experience. Hybrid work option and competitive benefits are provided.

Qualifications

Bachelor’s degree in English, Journalism, Marketing, Communications, or related field.
Minimum 6 years in content strategy/marketing/copywriting, preferably in an agency.
Proven track record of creating and executing content strategies that drive engagement.
Excellent writing, editing, and proofreading with a strong portfolio.
Solid SEO knowledge and keyword research skills.
Experience with CMS like WordPress or Drupal.
Strong analytics skills and familiarity with web analytics tools.

Responsibilities

Develop and implement data-driven content strategies aligned with client goals.
Plan, create, and manage editorial calendars for multiple platforms.
Oversee creation of high-quality, SEO-optimized content with consistent brand voice.
Conduct audits, gap analyses, and performance reporting to inform strategy.
Collaborate with designers, marketing teams, and clients across campaigns.
Research industry trends and keywords to identify growth opportunities.
Manage freelance writers with clear briefs and feedback.
Ensure content adheres to legal and brand guidelines.
Stay updated on content marketing trends, tools and best practices.