On-Site E-commerce Growth Marketing Leader - Richards Bay

Placements24; Richards Bay; On-site; ZAR 900,000 - 1,100,000; Full time

Benefits offered by this job

Competitive salary

Medical aid

Professional development

Leadership opportunity

Job summary

Placements24 is seeking an experienced E-commerce Digital Marketing Manager to lead our online marketing efforts in Richards Bay. You will develop and execute a holistic strategy across SEO, SEM, email, social media, and affiliate channels to drive traffic, conversions, and revenue growth for the e-commerce platform.

As a senior leader, you will manage a team of digital marketing specialists, optimize budgets, and collaborate with product, sales, and customer service to ensure a seamless

Qualifications

• Bachelor's or Master's degree in Marketing, Business Administration, Digital Media, or a related field.
• Minimum 7 years of progressive experience in digital marketing, with 3–5 years in e-commerce.
• Proven success in developing and executing digital marketing strategies that grew e-commerce.

Responsibilities

• Develop and implement a holistic digital marketing strategy to increase brand awareness, drive traffic, and maximize online sales for the e-commerce business.
• Manage and optimize all digital marketing channels including SEO, SEM, social media, email, content marketing, and affiliate programs.
• Oversee marketing campaigns across platforms ensuring alignment with business objectives and brand messaging.
• Analyze website traffic, user behavior, and campaign performance using tools like Google Analytics to identify insights.
• Manage the digital marketing budget effectively to achieve high ROI.
• Lead and mentor a team of digital marketing specialists, fostering a collaborative culture.
• Stay updated on industry trends and competitor activities to maintain competitiveness in the digital space.
• Collaborate with product development, sales, and customer service to ensure a seamless customer journey.
• Develop and manage relationships with external agencies and vendors as needed.
• Report on key marketing metrics to senior management.

Skills

E-commerce marketing

Digital marketing strategy

Leadership

Data-driven decision making

Analytics

Budget management

Cross-functional collaboration

Communication

Strategic thinking

Content marketing

Education

Bachelor's or Master's in Marketing/Business/Digital Media

Tools

Google Analytics

Google Ads

Facebook Ads Manager

SEO tools

Email marketing software

Affiliate networks

Job description

Placements24 is seeking an experienced E-commerce Digital Marketing Manager to lead our online marketing efforts in Richards Bay. You will develop and execute a holistic strategy across SEO, SEM, email, social media, and affiliate channels to drive traffic, conversions, and revenue growth for the e-commerce platform.

As a senior leader, you will manage a team of digital marketing specialists, optimize budgets, and collaborate with product, sales, and customer service to ensure a seamless