National E-commerce Manager - Fashion Retail

Placements24; Gqeberha; Hybrid; ZAR 900,000 - 1,800,000; Full time

Benefits offered by this job

Performance-based bonuses

Remote work with flexible schedule

Continuous learning & development

Job summary

Placements24 is seeking a National E-commerce Manager to lead and expand online sales for a national fashion retailer. This fully remote role in South Africa focuses on end-to-end platform management, performance optimization, and customer experience across digital channels.

The ideal candidate will drive revenue growth through SEO/SEM, social media, email marketing, and data analytics, while managing a remote team and collaborating with marketing, IT, and logistics to deliver outstanding

Qualifications

• 7+ years of progressive experience in e-commerce management, preferably fashion/retail.
• Proven track record of growing online revenue through e-commerce strategies.
• Strong expertise in digital marketing channels (SEO, SEM, social media, email).
• Proficiency with e-commerce platforms (Shopify, Magento, WooCommerce) and analytics tools.
• Excellent analytical and data interpretation skills.
• Strong project management and organizational abilities.
• Excellent communication and remote collaboration skills.
• Passion for fashion and understanding of online consumer behavior.
• Proven ability to lead a remote team.

Responsibilities

• Develop and execute a comprehensive national e-commerce strategy to drive online sales and profitability.
• Manage day-to-day operations of the e-commerce website for optimal UX and performance.
• Oversee digital marketing initiatives to drive traffic and conversions.
• Analyze e-commerce data to identify trends and opportunities for optimization.
• Manage product catalog with accurate descriptions and imagery.
• Enhance online customer journey and retention strategies.
• Collaborate with marketing, IT, and logistics for seamless operations.
• Stay updated on e-commerce trends and best practices.
• Manage the e-commerce budget to maximize ROI.
• Lead and mentor a remote e-commerce team.

Skills

E-commerce strategy

Digital marketing

Data analysis

Remote team leadership

Communication

Project management

Tools

Shopify

Magento

WooCommerce

Google Analytics

Job description

About the Role

Our client, a dynamic and forward-thinking national fashion retailer, is actively seeking an experienced National E-commerce Manager to lead and expand its online sales operations. This is a fully remote position, empowering you to drive digital strategy from anywhere within South Africa. You will be responsible for the end-to-end management of the e-commerce platform, including website performance, online marketing, sales conversion, and customer experience. The ideal candidate will possess a deep understanding of digital commerce, a passion for fashion, and a proven ability to grow online revenue streams. This role offers a unique opportunity to shape the digital future of a prominent fashion brand on a national scale, working remotely.

Key Responsibilities

• Develop and execute a comprehensive national e-commerce strategy to drive online sales and profitability.
• Manage the day-to-day operations of the company's e-commerce website, ensuring optimal user experience and performance.
• Oversee all digital marketing initiatives, including SEO, SEM, social media marketing, email marketing, and affiliate programs, to drive traffic and conversions.
• Analyze e-commerce data and metrics (e.g., conversion rates, AOV, traffic sources) to identify trends and opportunities for optimization.
• Manage the online product catalog, ensuring accuracy, compelling descriptions, and high-quality imagery.
• Develop and implement strategies to enhance the online customer journey and improve customer retention.
• Collaborate with internal teams (marketing, IT, logistics) to ensure seamless integration of e-commerce operations.
• Stay abreast of the latest e-commerce trends, technologies, and best practices to maintain a competitive edge.
• Manage the e-commerce budget effectively, optimizing spend for maximum ROI.
• Lead and mentor a remote e-commerce team, fostering a culture of innovation and performance.

Requirements

• A minimum of 7 years of progressive experience in e-commerce management, preferably within the fashion or retail sector.
• Demonstrated success in developing and executing e-commerce strategies that have driven significant revenue growth.
• Strong expertise in digital marketing channels (SEO, SEM, social media, email marketing).
• Proficiency with e-commerce platforms (e.g., Shopify, Magento, WooCommerce) and analytics tools (e.g., Google Analytics).
• Excellent analytical and data interpretation skills.
• Strong project management and organizational abilities.
• Exceptional communication and interpersonal skills, essential for remote collaboration.
• A passion for fashion and a keen understanding of online consumer behavior.
• Proven ability to manage a remote team effectively.
• This is a remote position, requiring self-discipline and strong time management skills.

Benefits

Our client offers a highly competitive salary and performance-based bonuses, alongside a comprehensive benefits package. As a fully remote employee, you will enjoy the flexibility and autonomy to manage your work-life balance effectively. You will have access to continuous learning and professional development opportunities to stay ahead in the digital landscape. This role provides the chance to lead the digital transformation of a leading fashion brand from the comfort of your home office, making a substantial impact nationwide. Join a forward-thinking company that values innovation and remote talent.