Media Relations Executive - Randburg

Placements24; Johannesburg; On-site; ZAR 350,000 - 500,000; Full time

Benefits offered by this job

Competitive salary

Performance incentives

Medical aid

Pension fund

Annual leave

Professional development

Diverse projects

Job summary

Placements24 in Randburg, Gauteng, is seeking a dynamic Media Relations Executive to manage media outreach, craft press releases, and safeguard the company’s public image.

You will build relationships with journalists, monitor media trends, respond to inquiries, and coordinate events, contributing to a proactive reputation strategy.

The ideal candidate has a Bachelor’s in communications and 3–5 years in PR, with strong writing and pitching skills, and the ability to work under pressure.

Qualifications

• Bachelor’s degree in Communications, Public Relations, Journalism, or a related field.
• 3–5 years of experience in media relations or public relations.
• Proven ability to build and maintain relationships with media personnel.
• Excellent written and verbal communication skills, with strong pitching capabilities.
• Experience in crafting press releases and other media communications.
• Familiarity with media monitoring tools and techniques.
• Strong organizational skills and attention to detail.
• Ability to work effectively under pressure and manage multiple priorities.
• Proficiency in MS Office Suite.
• A proactive and results-oriented approach.

Responsibilities

• Develop and implement targeted media relations strategies.
• Build and nurture strong relationships with journalists, editors, and media influencers.
• Write and distribute compelling press releases, media kits, and other PR materials.
• Proactively pitch story ideas and secure positive media placements.
• Monitor media coverage, analyze sentiment, and provide regular reports.
• Respond promptly and professionally to media inquiries.
• Assist in developing crisis communication plans and act as a media point-of-contact.
• Coordinate media events and interviews.
• Collaborate with internal teams on communication strategies and content development.
• Stay abreast of industry news and media trends.

Skills

Media relations

Public relations

Pitching

Written communication

Verbal communication

Education

Bachelor's degree in Communications or related field

Tools

MS Office Suite

Job description

About the Role Our client, a leading organization with significant operations in Randburg, Gauteng, is looking for a dynamic Media Relations Executive to join their public relations team. This role is pivotal in fostering and maintaining positive relationships with the media, securing favorable coverage, and managing the company's public perception. The Media Relations Executive will be responsible for developing media strategies, pitching stories, responding to inquiries, and monitoring media trends. The ideal candidate possesses excellent communication and interpersonal skills, a strong understanding of the media landscape, and a proven ability to generate positive publicity. This is an exciting opportunity for a driven individual to contribute to the communication efforts of a prominent company within the vibrant Gauteng business hub. We seek a candidate who can effectively represent our client and enhance their media presence through strategic engagement. This role is essential for proactive reputation management.

Key Responsibilities

• Develop and implement targeted media relations strategies.
• Build and nurture strong relationships with journalists, editors, and media influencers.
• Write and distribute compelling press releases, media kits, and other PR materials.
• Proactively pitch story ideas and secure positive media placements.
• Monitor media coverage, analyze sentiment, and provide regular reports.
• Respond promptly and professionally to media inquiries.
• Assist in developing crisis communication plans and act as a media point-of-contact.
• Coordinate media events and interviews.
• Collaborate with internal teams on communication strategies and content development.
• Stay abreast of industry news and media trends.

Requirements

• A Bachelor's degree in Communications, Public Relations, Journalism, or a related field.
• 3-5 years of experience in media relations or public relations.
• Proven ability to build and maintain relationships with media personnel.
• Excellent written and verbal communication skills, with strong pitching capabilities.
• Experience in crafting press releases and other media communications.
• Familiarity with media monitoring tools and techniques.
• Strong organizational skills and attention to detail.
• Ability to work effectively under pressure and manage multiple priorities.
• Proficiency in MS Office Suite.
• A proactive and results-oriented approach.

Benefits

• Competitive salary and performance incentives.
• Medical aid and pension fund contributions.
• Annual leave.
• Professional development opportunities.
• Exposure to diverse communication projects.
• A dynamic and collaborative work environment in Randburg.