Senior Media Specialist

Placements24; Randburg; Hybrid; ZAR 600,000 - 900,000; Full time

Benefits offered by this job

Medical aid

Retirement fund

Performance bonuses

Hybrid work model

Job summary

Placements24 is seeking a Senior Media Specialist in Gauteng to lead media relations and campaign management. You will craft compelling narratives, pitch stories, and nurture key media contacts to elevate brand visibility.

The role requires a track record in securing coverage and strong English communication skills. The position is hybrid, based in Randburg, with opportunities to engage across print, online, and broadcast channels.

Qualifications

• Bachelor's degree in Communications, Journalism, Public Relations, Marketing or a related field.
• 5-7 years in media relations, PR agency, or corporate communications.
• Proven success securing positive media coverage.
• Excellent written and verbal English with storytelling ability.
• Strong understanding of the South African media ecosystem, especially Gauteng.

Responsibilities

• Develop and implement strategic media relations plans to achieve communication objectives.
• Cultivate and maintain relationships with journalists, editors, and media influencers.
• Craft press releases, advisories, and supporting materials.
• Identify and secure media coverage across print, online, and broadcast channels.
• Monitor media landscape, analyze coverage, and report impact and sentiment.
• Manage media inquiries and crisis communication with timely information.
• Collaborate with internal teams to align messaging and strategies.
• Organize media events and facilitate spokesperson interviews.

Skills

Media relations

Content creation

Campaign management

Storytelling

Crisis communication

Education

Bachelor's degree in Communications

Tools

PR software

Media monitoring

Job description

About the Role

Our client, a dynamic and expanding entity in Gauteng , is seeking a highly skilled Senior Media Specialist to join their communications department in Randburg . This pivotal role will involve managing and executing media strategies to enhance brand visibility and public perception. The ideal candidate will possess a deep understanding of media relations, content creation, and campaign management, with a proven ability to build and nurture relationships with key media contacts. You will be responsible for developing compelling narratives, pitching stories, and ensuring our client's message is effectively communicated across various platforms. This is an exceptional opportunity for an experienced media professional to make a significant contribution within a thriving business environment in Randburg .

Key Responsibilities

• Develop and implement strategic media relations plans to achieve communication objectives.
• Cultivate and maintain strong relationships with journalists, editors, and media influencers.
• Craft compelling press releases, media advisories, and supporting documentation.
• Proactively identify and secure media coverage opportunities across print, online, and broadcast channels.
• Monitor media landscape and analyze coverage, providing regular reports on impact and sentiment.
• Manage media inquiries and respond effectively to requests for information.
• Support crisis communication efforts by providing timely and accurate information.
• Collaborate with internal teams to ensure alignment of messaging and strategies.
• Organize media events and facilitate interviews for company spokespersons.

Requirements

• Bachelor's degree in Communications, Journalism, Public Relations, Marketing, or a related field.
• Minimum of 5-7 years of progressive experience in media relations, PR agency, or corporate communications.
• Demonstrated success in securing positive media coverage.
• Excellent written and verbal communication skills in English, with a knack for storytelling.
• Strong understanding of the South African media ecosystem, particularly in Gauteng .
• Proven ability to build and maintain strong media contacts.
• Experience in managing media aspects of crisis situations.
• Proficiency in media monitoring tools and PR software.
• Ability to work effectively in a fast-paced, collaborative environment.

Benefits

Our client offers a competitive salary, commensurate with experience, and a comprehensive benefits package including medical aid, retirement fund, and performance bonuses. We are committed to fostering a positive and growth-oriented work environment.

The Hybrid work model

allows for a balance between in-office collaboration in Randburg, Gauteng and remote work flexibility, supporting work-life integration. Continuous professional development and opportunities to work on high-impact media campaigns are integral to this role.