Public Relations Executive

Placements24; Benoni; Hybrid; ZAR 350,000 - 520,000; Full time

Benefits offered by this job

Hybrid work model

Medical aid coverage

Pension fund

Paid vacation and sick leave

Professional growth opportunities

Collaborative work environment

Job summary

Placements24 in Benoni, Gauteng is seeking an experienced Public Relations Executive to shape the company’s public image and build strong media relationships. The role focuses on developing PR strategies, drafting communications, and monitoring coverage.

The ideal candidate will have a strategic mindset, excellent communication skills, and 3+ years in PR. Hybrid work and opportunities for growth are offered in a dynamic Gauteng business environment.

Qualifications

• Bachelor’s degree in PR, Communications, Journalism, Marketing, or related field.
• Minimum of 3 years in public relations or media relations.
• Proven media outreach and securing positive coverage.
• Excellent written and verbal communication skills.
• Strong organizational skills and attention to detail.
• Knowledge of Gauteng media landscape is an advantage.

Responsibilities

• Develop and execute PR strategies to boost brand awareness.
• Manage media relations, pitch stories, and journalist relationships.
• Draft and edit press releases and media materials.
• Monitor media coverage and report outcomes.
• Organize press conferences, media events, interviews.
• Collaborate with marketing to ensure consistent messaging.
• Support crisis communications and respond to media requests.
• Maintain media contact lists and databases.
• Contribute to communication plans and strategies.
• Ensure communications align with brand guidelines and values.

Skills

Written communication

Verbal communication

Organization

Team collaboration

MS Office

PR tools

Independent work

Crisis communications

Ethical communications

Education

Bachelor’s degree in Public Relations, Communications, Journalism, Marketing, or related field

Tools

PR software

Media monitoring tools

Job description

About the Role

Our client is seeking a motivated and experienced Public Relations Executive to join their team in Benoni, Gauteng. This role is integral to managing the company's public image and fostering strong relationships with the media and key stakeholders. You will be responsible for developing and implementing PR strategies, drafting communications, and monitoring media coverage. The ideal candidate is a strategic thinker with excellent communication skills and a passion for public relations. This is an exciting opportunity to contribute to a forward-thinking organization within the vibrant Gauteng business environment.

Key Responsibilities

• Develop and execute public relations strategies to enhance brand awareness and reputation.
• Manage media relations, including pitching stories, responding to inquiries, and building relationships with journalists.
• Draft and edit press releases, media advisories, articles, and other PR materials.
• Monitor media coverage across traditional and digital channels, reporting on key outcomes.
• Assist in organizing and coordinating press conferences, media events, and interviews.
• Collaborate with marketing and internal teams to ensure consistent messaging.
• Support crisis communication efforts and provide timely responses to media requests.
• Maintain and update media contact lists and databases.
• Contribute to the development of communication plans and strategies.
• Ensure all public communications align with brand guidelines and company values.

Requirements

• Bachelor’s degree in Public Relations, Communications, Journalism, Marketing, or a related field.
• Minimum of 3 years of experience in public relations or media relations.
• Demonstrated experience in media outreach and securing positive coverage.
• Excellent written and verbal communication skills.
• Strong organizational skills and attention to detail.
• Proficiency in Microsoft Office Suite and familiarity with PR software/tools.
• Ability to work effectively both independently and as part of a team.
• Knowledge of the Gauteng media landscape is an advantage.
• Proactive and able to manage multiple projects simultaneously.
• Understanding of ethical communication principles.

Benefits

• An attractive annual salary of R .
• Hybrid work model offering flexibility.
• Comprehensive medical aid coverage.
• Pension fund benefits.
• Paid vacation and sick leave.
• Opportunities for professional growth and development.
• A collaborative and dynamic work environment.