Media Insights Analyst – Nelspruit

Placements24

Mbombela (Nelspruit)

On-site

ZAR 300,000 - 460,000

Full time

6 days ago
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Benefits offered by this job

Medical aid
Retirement benefits
Growth opportunities
Competitive salary

Job summary

Placements24 in Nelspruit is seeking a diligent Media Analyst to monitor, analyze, and report on media coverage and sentiment for diverse clients. You will track brand mentions, identify trends, and measure PR campaign effectiveness to inform strategic recommendations.

The role emphasizes strong data interpretation, clear written and verbal communication, and proficiency with media monitoring tools. This office-based position offers growth within the media intelligence sector in Mpumalanga.

Qualifications

  • Bachelor's degree in Communications, Journalism, Media Studies, Marketing, Statistics or related field.
  • 1–3 years of experience in media analysis, PR, market research or related role.
  • Proficiency in media monitoring software and databases; strong analytical and presentation skills.
  • Detail-oriented with ability to manage multiple projects and deadlines.

Responsibilities

  • Monitor media channels for client mentions and industry news.
  • Analyze coverage for themes, sentiment, prominence and message pull-through.
  • Prepare reports highlighting findings and trends.
  • Track and measure PR campaigns against objectives.
  • Collaborate with account managers to provide data-driven insights.

Skills

Analytical thinking
Data interpretation
Written and verbal communication
Multitasking

Education

Bachelor's degree in Communications
Bachelor's degree in Journalism
Bachelor's degree in Media Studies
Bachelor's degree in Marketing
Bachelor's degree in Statistics

Tools

Meltwater
Brandwatch
Cision

Job description

Placements24 in Nelspruit is seeking a diligent Media Analyst to monitor, analyze, and report on media coverage and sentiment for diverse clients. You will track brand mentions, identify trends, and measure PR campaign effectiveness to inform strategic recommendations.

The role emphasizes strong data interpretation, clear written and verbal communication, and proficiency with media monitoring tools. This office-based position offers growth within the media intelligence sector in Mpumalanga.

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