Marketing Manager

Placements24; Mbombela (Nelspruit); On-site; ZAR 700,000 - 900,000; Full time

Benefits offered by this job

Salary bonuses

Competitive salary

Medical aid

Retirement plan

Annual leave

Professional development

Employee discounts

Stable work environment

Job summary

Placements24 is seeking a Marketing Manager to lead marketing efforts in Nelspruit, Mpumalanga. The role focuses on developing and executing strategies, managing brand presence, and driving customer engagement across channels. On-site, full-time, with a strong emphasis on campaign management and ROI analysis.

The ideal candidate will have a bachelor's degree in marketing or related field, at least 5 years of marketing experience, and expertise in digital channels, analytics, and CRM tools.

Qualifications

• Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
• Minimum of 5 years of experience in marketing with campaign management.
• Experience in retail marketing is highly preferred.
• Strong understanding of digital marketing channels and analytics tools.
• Excellent written and verbal communication skills.
• Creative thinker with strong analytical and problem-solving abilities.
• Proficiency in marketing automation and CRM software.
• Available to work full-time on-site in Nelspruit.
• Legally authorized to work in South Africa.

Responsibilities

• Develop and implement comprehensive marketing plans and campaigns to increase brand awareness and drive sales.
• Manage the company's brand identity and ensure consistent messaging across all platforms.
• Conduct market research and competitive analysis to identify opportunities and threats.
• Oversee digital marketing efforts, including social media, SEO/SEM, and email marketing.
• Manage advertising, public relations, and promotional activities.
• Develop marketing materials and collateral.
• Track and analyze marketing campaign performance, reporting on key metrics and ROI.
• Collaborate with sales teams to align marketing efforts with sales objectives.
• Manage the marketing budget effectively.
• Stay up-to-date with the latest marketing trends and technologies.

Skills

Campaign management

Marketing strategy

Digital marketing

Brand management

Analytics

CRM software

Marketing automation

Communication

Education

Bachelor's degree in Marketing, Communications, Business Administration

Tools

CRM software

Marketing automation platforms

SEO/SEM tools

Google Analytics

Social media management tools

Job description

About the Role

Our client, a prominent retail chain with multiple outlets, is looking for a creative and strategic Marketing Manager to lead their marketing efforts in Nelspruit . This is an on-site position that requires active engagement with local teams and the ability to implement marketing campaigns effectively within the Mpumalanga region. The successful candidate will be responsible for developing and executing marketing strategies, managing brand presence, and driving customer engagement across various channels. We are seeking an individual with a deep understanding of marketing principles, a flair for creativity, and proven experience in campaign management. The ideal candidate will be adept at analyzing market trends, identifying target audiences, and measuring campaign success. Join a well-established company committed to delivering exceptional value to its customers. You will play a vital role in enhancing brand visibility and driving sales through innovative marketing initiatives.

Key Responsibilities

• Develop and implement comprehensive marketing plans and campaigns to increase brand awareness and drive sales.
• Manage the company's brand identity and ensure consistent messaging across all platforms.
• Conduct market research and competitive analysis to identify opportunities and threats.
• Oversee digital marketing efforts, including social media, SEO/SEM, and email marketing.
• Manage advertising, public relations, and promotional activities.
• Develop marketing materials and collateral.
• Track and analyze marketing campaign performance, reporting on key metrics and ROI.
• Collaborate with sales teams to align marketing efforts with sales objectives.
• Manage the marketing budget effectively.
• Stay up-to-date with the latest marketing trends and technologies.

Requirements

• Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
• Minimum of 5 years of experience in marketing, with a proven track record in campaign management.
• Experience in retail marketing is highly preferred.
• Strong understanding of digital marketing channels and analytics tools.
• Excellent written and verbal communication skills.
• Creative thinker with strong analytical and problem-solving abilities.
• Proficiency in marketing automation and CRM software.
• Ability to manage multiple projects simultaneously and meet deadlines.
• Must be available to work full-time on-site in Nelspruit .
• Must be legally authorized to work in South Africa .

Benefits

• Competitive salary and performance bonuses.
• Comprehensive medical aid and retirement savings plan.
• Generous annual leave.
• Opportunities for professional development.
• Employee discounts on company products.
• A stable and supportive work environment.