Lead Social Media Strategist

Placements24; Kempton Park; Hybrid; ZAR 600.000 - 900.000; Vollzeit

Benefits dieser Stelle

Remote work with flexible hours

Generous leave policy

Home office setup allowance

Professional development opportunities

Zusammenfassung

Placements24 is seeking an exceptional Lead Social Media Strategist to join a remote-first team in South Africa. You will shape and execute innovative social media campaigns that drive engagement, brand awareness, and conversions for our e-commerce ventures.

You’ll develop comprehensive strategies, manage platforms, create compelling content, and analyze performance to optimize campaigns. This role requires a proactive communicator who thrives in a remote environment and can lead

Qualifikationen

• Proven experience as a Social Media Strategist with a strong portfolio.

Aufgaben

• Develop and implement a comprehensive social media strategy that aligns with our client's e-commerce goals.
• Manage and grow the brand's presence across all relevant social media platforms (e.g., Facebook, Instagram, Twitter, LinkedIn, TikTok).
• Create, curate, and schedule engaging content, including text, image, and video posts.
• Monitor social media channels for trends, opportunities, and customer feedback, responding in a timely and professional manner.
• Analyze social media metrics and report on campaign performance, providing insights and recommendations for optimization.
• Collaborate with the marketing and content teams to ensure brand consistency and effective campaign integration.
• Identify and engage with influencers and brand advocates.
• Manage paid social media advertising campaigns, including budget allocation and performance tracking.
• Stay up-to-date with the latest social media best practices, tools, and platform updates.
• Foster community engagement and build relationships with our audience.

Kenntnisse

Social media strategy

Campaign management

Content creation & copywriting

Analytics & reporting

Budget management for paid campaigns

Remote collaboration

Tools

Hootsuite

Buffer

Jobbeschreibung

About the Role

Our client is looking for an exceptional Lead Social Media Strategist to join their dynamic team, working remotely from anywhere in South Africa. This role is critical for shaping and executing innovative social media strategies that drive engagement, brand awareness, and conversions for our client's expanding e-commerce ventures. As a remote-first organization, we value proactive communication, self-discipline, and a results-oriented mindset. You will be at the forefront of developing cutting-edge social media campaigns across various platforms, analyzing performance, and fostering a vibrant online community. This is a fantastic opportunity for a creative and strategic thinker to leave their mark on a forward-thinking company.

Key Responsibilities

• Develop and implement a comprehensive social media strategy that aligns with our client's e-commerce goals.
• Manage and grow the brand's presence across all relevant social media platforms (e.g., Facebook, Instagram, Twitter, LinkedIn, TikTok).
• Create, curate, and schedule engaging content, including text, image, and video posts.
• Monitor social media channels for trends, opportunities, and customer feedback, responding in a timely and professional manner.
• Analyze social media metrics and report on campaign performance, providing insights and recommendations for optimization.
• Collaborate with the marketing and content teams to ensure brand consistency and effective campaign integration.
• Identify and engage with influencers and brand advocates.
• Manage paid social media advertising campaigns, including budget allocation and performance tracking.
• Stay up-to-date with the latest social media best practices, tools, and platform updates.
• Foster community engagement and build relationships with our audience.

Requirements

• Proven experience as a Social Media Strategist or similar role, with a strong portfolio of successful campaigns.
• In-depth knowledge of major social media platforms and their respective audiences and best practices.
• Excellent content creation and copywriting skills, with a keen eye for visual aesthetics.
• Proficiency in social media management tools (e.g., Hootsuite, Buffer) and analytics platforms.
• Strong understanding of social media advertising and campaign optimization.
• Ability to analyze data and translate insights into actionable strategies.
• Excellent communication and interpersonal skills, crucial for a remote role.
• Experience in the e-commerce sector is highly desirable.
• A self-starter with strong organizational and time management skills.

Benefits

• Competitive salary commensurate with experience.
• Opportunity to work remotely with flexible working hours.
• Generous leave policy.
• Allowance for home office setup.
• Professional development and online learning opportunities.
• Be part of a collaborative and supportive remote team environment.
• Contribute directly to the success of a growing e-commerce brand.