Lead Social Media Content Creator (Remote)

Placements24; Kempton Park; Remote; ZAR 360,000 - 600,000; Full time

Benefits offered by this job

Remote work

Competitive salary

Home office stipend

Flexible schedule

Professional development

Job summary

Placements24 in South Africa is seeking a Lead Social Media Content Creator to drive creative strategy and execution for the brand’s online presence. This remote, full-time role allows you to shape content across platforms, grow communities, and boost engagement from anywhere within the country.

You’ll conceptualize high-quality graphics, videos, and copy, manage a content calendar, monitor trends, and lead influencer partnerships while maintaining a consistent brand voice and storytelling, all

Qualifications

• Proven experience in social media content creation with a strong portfolio.
• Strong copywriting and editing skills with good grammar and tone.
• Deep understanding of major platforms and analytics tools.

Responsibilities

• Conceptualize, create, and publish engaging content for major platforms.
• Develop and manage a social content calendar aligned with campaigns.
• Monitor trends, platform updates, and competitors for opportunities.
• Engage with online community, respond to comments in-brand.
• Collaborate with marketing and design for brand-consistent visuals.
• Analyze performance metrics and refine strategy for engagement.
• Manage influencer collaborations and testing content formats.

Skills

Social media strategy

Content creation

Graphic design

Video editing

Copywriting

Community management

Storytelling

Tools

Adobe Creative Suite

Canva

Video editing software

Job description

Our client is looking for an exceptional Lead Social Media Content Creator to spearhead creative strategies and execution for their online presence. This is a fully remote, full-time position based out of Tembisa, Gauteng , offering the flexibility to work from anywhere within South Africa. You will be responsible for developing engaging and shareable content across all major social media platforms, driving brand awareness, community growth, and ultimately, customer engagement. The ideal candidate is a digital native with a keen eye for aesthetics, a knack for storytelling, and a deep understanding of current social media trends and platform nuances. You will play a crucial role in shaping our client's digital voice and ensuring a consistent, high-quality brand experience online. This is a unique opportunity to lead creative initiatives in a remote-first environment, contributing significantly to our client's success.

Key Responsibilities

• Conceptualize, create, and publish high-quality, engaging content (graphics, videos, copy) for platforms such as Instagram, Facebook, TikTok, Twitter, LinkedIn, etc.
• Develop and manage a comprehensive social media content calendar, ensuring alignment with marketing campaigns and overall brand strategy.
• Monitor social media trends, platform updates, and competitor activities to identify new content opportunities and best practices.
• Engage with the online community, respond to comments and messages in a timely and on-brand manner, fostering positive relationships.
• Collaborate with marketing and design teams to ensure content is visually appealing and brand-consistent.
• Analyze social media performance metrics and use insights to refine content strategy and improve engagement rates.
• Stay abreast of emerging social media technologies and tools to enhance content creation and distribution.
• Manage influencer collaborations and partnerships as needed.
• Champion creative excellence and innovation within the social media content creation process.
• Conduct A/B testing on different content formats and posting times to optimize performance.

Requirements

• Proven experience as a Social Media Content Creator, Social Media Manager, or similar role, with a strong portfolio showcasing creative work.
• Demonstrable skills in graphic design (e.g., Adobe Creative Suite, Canva) and video editing software.
• Excellent copywriting and editing skills with a strong command of grammar and tone.
• In-depth knowledge of major social media platforms, their algorithms, and best practices for content optimization.
• Familiarity with social media analytics tools and the ability to interpret data to inform strategy.
• Strong understanding of current digital marketing and social media trends.
• Excellent communication and collaboration skills, especially in a remote setting.
• Ability to work independently, manage time effectively, and meet deadlines in a remote environment.
• A passion for storytelling and building online communities.
• Must be able to legally work remotely in South Africa.

Benefits

• Fully remote work arrangement, providing flexibility and work-life balance.
• Competitive salary and potential for performance-based incentives.
• Opportunities to work on diverse and creative projects for a growing brand.
• Access to online learning resources and professional development opportunities.
• A supportive and collaborative virtual team culture.
• Contribution towards home office setup (stipend).
• Regular virtual team-building activities and check-ins.
• Exposure to innovative marketing strategies and technologies.
• A chance to make a significant impact on our client's online brand presence.
• Flexibility to manage your own schedule within core working hours.