Lead Content Creator

Placements24; Benoni; Hybrid; ZAR 550,000 - 850,000; Full time

Benefits offered by this job

Competitive salary

Benefits package

Hybrid work model

Job summary

Placements24 in Benoni is seeking a Lead Content Creator to spearhead content initiatives across arts and entertainment. You will develop and execute a comprehensive content strategy, guiding a team of creators to deliver high-quality, on-brand content across platforms.

The role blends strategic thinking with creative leadership in a hybrid setup, enabling in-person collaboration while offering remote flexibility.

Qualifications

• Minimum 7 years in content creation/strategy with leadership experience.
• Proven track record driving audience engagement.
• Excellent writing, editing, and storytelling with a strong portfolio.
• Proficiency with multimedia production tools and social media platforms.
• Experience with analytics tools to measure content performance.
• Strong leadership and ability to manage a creative team.
• Bachelor's degree or equivalent experience in relevant field.
• Passion for the arts and entertainment and audience engagement.

Responsibilities

• Develop and implement strategic content calendar across platforms.
• Script, produce engaging content including articles, videos and posts.
• Lead and mentor a team of content creators.
• Analyze content performance using data-driven insights.
• Collaborate with marketing, design, and other departments to align brand messaging.
• Manage content production workflows and timely delivery.
• Stay current with industry trends and best practices.
• Oversee content distribution and promotion efforts.
• Manage relationships with external agencies or freelancers.
• Ensure content adheres to brand guidelines and quality standards.

Skills

Leadership

Content strategy

Writing

Editing

Storytelling

Analytics

Team management

Hybrid work experience

Education

Bachelor's degree in Marketing/Communications/Journalism/Film or related field

Tools

Video editing software

Graphic design tools

Social media management platforms

Google Analytics

Social media analytics

Job description

About the Role

Our client is seeking an innovative and experienced Lead Content Creator to spearhead content initiatives within the arts and entertainment domain in Benoni . This is a significant opportunity to shape compelling narratives and engaging experiences across multiple platforms. As the Lead Content Creator, you will be responsible for developing and executing a comprehensive content strategy, from ideation and scripting to production and distribution. You will guide a team of creators, ensuring the delivery of high-quality, on-brand content that resonates with target audiences. This role requires a blend of strategic thinking, creative vision, and strong leadership skills. The position is offered on a hybrid basis, enabling essential in-person collaboration with your team and stakeholders while providing the flexibility of remote work. You will be instrumental in driving audience engagement and brand visibility for our client in the vibrant Benoni arts scene.

Key Responsibilities

• Develop and implement a strategic content calendar across various platforms, including social media, blogs, websites, and video channels.
• Conceptualize, script, and produce engaging and high-quality content, including articles, videos, social media posts, and other multimedia assets.
• Lead and mentor a team of content creators, providing direction, feedback, and support to ensure creative excellence.
• Analyze content performance metrics and use data-driven insights to optimize content strategy and improve audience engagement.
• Collaborate with marketing, design, and other departments to ensure content aligns with overall brand messaging and campaign objectives.
• Manage content production workflows, ensuring timely delivery of all assets.
• Stay current with industry trends, emerging platforms, and best practices in content creation and digital marketing.
• Oversee content distribution and promotion efforts to maximize reach and impact.
• Manage relationships with external agencies or freelancers as needed.
• Ensure all content adheres to brand guidelines and quality standards.

Requirements

• Minimum of 7 years of experience in content creation, content strategy, or a related field, with proven experience in a leadership role, preferably within the arts and entertainment industry.
• Demonstrated ability to develop and execute successful content strategies that drive audience engagement and achieve business goals.
• Excellent writing, editing, and storytelling skills, with a strong portfolio of diverse content examples.
• Proficiency in multimedia production tools, including video editing software, graphic design tools, and social media management platforms.
• Experience with analytics tools (e.g., Google Analytics, social media analytics) to measure content performance.
• Strong leadership, communication, and interpersonal skills, with the ability to inspire and manage a creative team.
• Proven ability to work effectively in a hybrid environment, balancing in-person collaboration and remote autonomy.
• Bachelor's degree in Marketing, Communications, Journalism, Film, or a related field, or equivalent professional experience.
• A passion for the arts and entertainment and a deep understanding of audience engagement in the digital space.

Benefits

• Our client offers a competitive salary, comprehensive benefits package, opportunities for professional growth, and a dynamic work environment.
• The hybrid work model provides flexibility and work-life balance in Benoni .
• You will have the opportunity to lead innovative content projects, collaborate with a talented team, and make a significant impact in the arts and entertainment sector.