Inbound Growth Marketer - Remote

Pavago; South Africa; Remote; ZAR 1,165,000 - 1,830,000; Full time

Job summary

Pavago is seeking an inbound marketer to build content-driven systems that generate organic traffic, qualified leads, and pipeline. This fully remote role aligns with US business hours.

You will own SEO content, landing pages, lead magnets, and inbound funnels, and you’ll craft conversion-focused assets while collaborating with marketing and design to improve distribution and outcomes.

Qualifications

• Proven experience in inbound marketing, content marketing, SEO content writing and organic lead generation.
• Strong understanding of SEO, search intent, keyword research, and inbound funnels.
• Ability to create high-quality, SEO-optimized and conversion-focused content.
• Experience with analytics platforms (GSC, GA4, SEMrush, Ahrefs).

Responsibilities

• Build and optimize SEO-driven content, landing pages, and lead magnets.
• Develop and manage inbound funnels and distribution strategies to generate qualified leads.
• Plan and execute content campaigns to drive traffic and pipeline.
• Collaborate with marketing and design teams to improve conversion rates across the funnel.
• Monitor performance and iterate based on data to maximize revenue impact.

Skills

Inbound marketing

Content marketing

SEO content writing

Lead generation

Conversion optimization

Analytics

Copywriting

Strategic thinking

Tools

Google Search Console

Google Analytics 4 (GA4)

SEMrush

Ahrefs

HubSpot

Webflow

CMS platforms

Job description

Pavago is seeking an inbound marketer to build content-driven systems that generate organic traffic, qualified leads, and pipeline. This fully remote role aligns with US business hours.

You will own SEO content, landing pages, lead magnets, and inbound funnels, and you’ll craft conversion-focused assets while collaborating with marketing and design to improve distribution and outcomes.