Impact-Driven Social Media Manager

Gorilla Creative Media; Durban; On-site; ZAR 240,000 - 360,000; Full time

Job summary

Gorilla Creative Media in Durban is seeking a creative and strategic Social Media Manager to oversee the brand's online presence. You will develop engaging social media strategies across platforms to raise awareness, drive engagement, and support marketing objectives.

Responsibilities include content creation, community management, and performance analysis, collaborating with marketing and design teams to ensure brand consistency and impactful campaigns.

Qualifications

• Bachelor's degree in Marketing, Communications, Journalism, or related field.
• 3-5 years proven experience as a Social Media Manager or similar role.

Responsibilities

• Develop, implement, and manage social media strategies across all relevant platforms (Facebook, Instagram, Twitter, LinkedIn).
• Create, curate, and schedule engaging content (text, image, video).
• Monitor channels for trends, conversations and feedback; respond promptly and professionally.
• Engage with the online community and build relationships with followers.
• Analyze social media metrics and report on campaign performance for optimization.
• Collaborate with marketing and design teams to ensure brand consistency and campaign integration.

Skills

Social media strategy

Content creation

Community engagement

Analytics

Education

Bachelor's degree in Marketing, Communications, Journalism, or related field

Job description

Our client is seeking a creative and strategic Social Media Manager to oversee their online community and brand presence in Durban. This role is crucial for developing and implementing engaging social media strategies across various platforms to build brand awareness, drive customer engagement, and support marketing objectives. You will be responsible for content creation, community management, and performance analysis, working closely with the marketing and communications teams. The ideal candidate thrives in a fast-paced environment and has a passion for storytelling and digital communication, contributing to our client's growing reputation in the market.

About the Role

Our client is seeking a creative and strategic Social Media Manager to oversee their online community and brand presence in Durban. This role is crucial for developing and implementing engaging social media strategies across various platforms to build brand awareness, drive customer engagement, and support marketing objectives. You will be responsible for content creation, community management, and performance analysis, working closely with the marketing and communications teams. The ideal candidate thrives in a fast-paced environment and has a passion for storytelling and digital communication, contributing to our client's growing reputation in the market.

Key Responsibilities

• Develop, implement, and manage social media strategies across all relevant platforms (e.g., Facebook, Instagram, Twitter, LinkedIn).
• Create, curate, and schedule engaging and high-quality content, including text, image, and video.
• Monitor social media channels for trends, conversations, and customer feedback, responding promptly and professionally.
• Engage with the online community, foster discussions, and build relationships with followers.
• Analyze social media metrics and report on campaign performance, providing insights for optimization.
• Collaborate with marketing and design teams to ensure brand consistency and campaign integration.

Requirements

• Bachelor's degree in Marketing, Communications, Journalism, or a related field.
• 3-5 years of proven experience as a Social Media Manager or similar role.
• Dem