Hotel Sales & Marketing Director — Lead Revenue Growth

Placements24; Vereeniging; On-site; ZAR 1,200,000 - 1,800,000; Full time

Job summary

Placements24, Vereeniging, seeks a strategic Sales & Marketing Director to drive revenue growth and brand presence in the hospitality market. You will lead a skilled team across corporate, leisure, MICE, and online channels, shaping the hotel's commercial strategy and competitive position.

The ideal candidate brings 7+ years in hospitality sales/marketing, 3+ years in a director role, a marketing/business degree, and strong leadership with digital acumen.

Qualifications

• Minimum 7 years in sales & marketing within hospitality
• At least 3 years in a director-level role
• Bachelor's degree in Marketing, Business Administration, or related field
• Strong understanding of digital marketing and online travel distribution channels
• Excellent leadership, negotiation, and communication skills
• Experience in managing budgets and analyzing performance metrics
• Deep understanding of Gauteng corporate and leisure travel markets
• Proficiency in CRM systems and marketing automation is a plus

Responsibilities

• Develop and implement annual sales & marketing plans to achieve revenue targets
• Lead, manage, and motivate the sales & marketing team
• Identify and pursue new business opportunities across corporate, MICE, and leisure segments
• Oversee digital marketing including SEO, SEM, social media, and OTAs
• Manage brand identity and public relations activities
• Develop pricing strategies with revenue management
• Build relationships with key accounts, travel agents, and event planners
• Conduct market research and competitor analysis
• Oversee creation of promotional materials and campaigns
• Report on sales performance and ROI to senior management

Skills

Sales leadership

Strategic marketing

Digital marketing

Budget management

Negotiation

Team leadership

Education

Bachelor's degree in Marketing/Business Administration

Tools

CRM systems

Marketing automation tools

Job description

Placements24, Vereeniging, seeks a strategic Sales & Marketing Director to drive revenue growth and brand presence in the hospitality market. You will lead a skilled team across corporate, leisure, MICE, and online channels, shaping the hotel's commercial strategy and competitive position.

The ideal candidate brings 7+ years in hospitality sales/marketing, 3+ years in a director role, a marketing/business degree, and strong leadership with digital acumen.