Growth Marketing Manager

Placements24

Polokwane

Hybride

ZAR 900 000 - 1 500 000

Plein temps

Il y a 7 jours
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Avantages offerts par ce poste

Remote work
Health benefits
Autonomy
Global team
Growth tools

Résumé du poste

Placements24 is seeking an experienced Growth Marketing Manager to lead scalable customer acquisition, activation, retention and referrals from a fully remote capacity. You will leverage data analytics, experiments, and cross-functional collaboration to drive sustainable growth for the business.

This role offers autonomy and a globally distributed team that shapes our growth trajectory. You will own the customer journey mapping, run cross-channel experiments, and report on performance to senior

Qualifications

  • Bachelor's or Master's degree in Marketing, Business, Economics, Statistics, or a related quantitative field.
  • 5+ years of experience in growth marketing or performance marketing with data-driven results.
  • Proven ability to drive measurable growth in acquisition, retention or revenue.

Responsabilités

  • Develop and execute data-informed growth strategies for acquisition, activation and retention.
  • Design, implement and analyze A/B tests across paid, organic and email channels.
  • Identify growth levers through deep analysis of user behavior and market trends.
  • Collaborate with product, engineering and data science for integrated growth initiatives.
  • Manage budgets to hit CAC and LTV targets and optimize the customer journey.
  • Report growth metrics to leadership with actionable insights.

Connaissances

Growth marketing
Data analysis
A/B testing
Google Analytics
SQL
Tableau

Formation

Bachelor's or Master's in Marketing/Business/Statistics

Outils

Tableau
Google Analytics

Description du poste

About the Role

Our client is looking for an experienced and data-driven Growth Marketing Manager to lead their growth initiatives in a fully remote capacity. This strategic role is designed to identify and execute opportunities for scalable customer acquisition, activation, retention, and referral. You will leverage data analytics, experimentation, and cross-functional collaboration to drive significant and sustainable growth for the business. This is an exceptional opportunity for a performance-focused marketer to make a substantial impact, working autonomously and collaboratively with a dynamic, globally distributed team, shaping the future trajectory of customer engagement and business expansion.

Key Responsibilities
  • Develop and execute data-informed growth marketing strategies focused on customer acquisition, engagement, and retention.
  • Design, implement, and analyze A/B tests and other experiments across various marketing channels (paid, organic, email, etc.).
  • Identify key growth levers and opportunities through deep analysis of user behavior, market trends, and competitor activities.
  • Collaborate closely with product, engineering, and data science teams to ensure seamless integration of growth initiatives.
  • Manage and optimize marketing budgets to achieve target KPIs for customer acquisition cost (CAC) and lifetime value (LTV).
  • Own the customer journey mapping and identify key touchpoints for optimization and conversion improvement.
  • Report on growth metrics and campaign performance to senior leadership, providing clear insights and recommendations.
Requirements
  • Bachelor's or Master's degree in Marketing, Business, Economics, Statistics, or a related quantitative field.
  • 5+ years of experience in growth marketing, performance marketing, or a similar data-centric role.
  • Proven track record of driving measurable growth in customer acquisition, retention, or revenue.
  • Strong analytical skills with expertise in data analysis tools (e.g., Google Analytics, SQL, Tableau).
  • Experience with experimentation and A/B testing methodologies.
  • Excellent understanding of various digital marketing channels and their performance metrics.
Benefits
  • Highly competitive salary, commensurate with experience and impact.
  • Fully remote work environment, offering unparalleled flexibility.
  • Opportunity to work on high-impact growth strategies with significant autonomy.
  • Comprehensive health and wellness benefits.
  • Access to leading-edge growth marketing tools and platforms.
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