Growth-Focused Performance Marketing Analyst | Hybrid Role

Placements24; Rustenburg; Hybrid; ZAR 360,000 - 540,000; Full time

Benefits offered by this job

Hybrid work model

Opportunities for growth

Competitive compensation

Job summary

Placements24 is seeking a highly analytical Performance Marketing Analyst in Rustenburg, North West. You will plan, execute, and optimize paid media campaigns across Google Ads, Bing Ads, and social platforms to drive customer acquisition and revenue growth.

You will analyze campaign performance, run A/B tests, optimize CRO, and deliver insights through regular reporting. The role blends in-office collaboration in Rustenburg with remote flexibility, supporting growth in the North West region.

Qualifications

• Bachelor’s degree in a quantitative field or Marketing.
• Proven experience in performance marketing and digital analytics.
• Strong proficiency with Google Ads and Facebook Ads Manager.
• Expertise in web analytics and conversion optimization (CRO).
• Excellent analytical and reporting skills.

Responsibilities

• Develop, manage, and optimize paid campaigns across Google/Bing and social platforms.
• Analyze performance data, identify trends, and drive ROI improvements.
• Conduct A/B tests on creatives, landing pages, and settings to lift conversions.
• Monitor KPIs and generate stakeholder reports.
• Collaborate with content/creative teams on ad copy and visuals.
• Perform market/competitor research to identify growth opportunities.
• Manage budgets and track conversions accurately.
• Stay updated on trends and best practices in performance marketing.
• Contribute to overall digital marketing strategy and roadmap.

Skills

Analytical thinking

Performance marketing

Google Ads

Facebook Ads Manager

A/B testing

Education

Bachelor's degree in Marketing, Economics, Statistics, Mathematics

Tools

Google Analytics

Excel / Google Sheets

Conversion tracking tools

Job description

Placements24 is seeking a highly analytical Performance Marketing Analyst in Rustenburg, North West. You will plan, execute, and optimize paid media campaigns across Google Ads, Bing Ads, and social platforms to drive customer acquisition and revenue growth.

You will analyze campaign performance, run A/B tests, optimize CRO, and deliver insights through regular reporting. The role blends in-office collaboration in Rustenburg with remote flexibility, supporting growth in the North West region.