Growth-Focused Digital Marketing Manager (Hybrid)

Placements24; Stellenbosch; Hybrid; ZAR 600,000 - 900,000; Full time

Benefits offered by this job

Health benefits

Staff discount

Professional development

Hybrid work

Job summary

Placements24 seeks a Digital Marketing Manager to lead online growth for a rapidly expanding e-commerce retailer. Based in Paarl, Western Cape, this hybrid role requires strategic thinking across SEO, SEM, social media, email, and affiliate programs to drive traffic and online sales.

Responsibilities include managing campaigns, optimizing conversions, analyzing performance with Google Analytics, and collaborating with e-commerce and content teams to deliver cohesive marketing initiatives.

Qualifications

• Bachelor's degree in Marketing, Communications, or Business.
• Minimum of 5 years of digital marketing experience, with e-commerce focus.
• Proven experience across SEO, SEM, Social Media, Email and Content marketing.

Responsibilities

• Develop and execute integrated digital marketing strategies to drive acquisition and retention.
• Manage SEO, SEM, social media, email, and content campaigns for growth.
• Oversee engaging content across digital channels and ensure brand consistency.

Skills

Digital marketing

Project management

Analytics

Communication

Education

Bachelor's degree in Marketing, Communications, Business

Tools

Google Analytics

Marketing automation platforms

Job description

Placements24 seeks a Digital Marketing Manager to lead online growth for a rapidly expanding e-commerce retailer. Based in Paarl, Western Cape, this hybrid role requires strategic thinking across SEO, SEM, social media, email, and affiliate programs to drive traffic and online sales.

Responsibilities include managing campaigns, optimizing conversions, analyzing performance with Google Analytics, and collaborating with e-commerce and content teams to deliver cohesive marketing initiatives.