Growth Director - On-Demand Delivery & Activation

Liquid Thought Group; Cape Town; Sur place; ZAR 900 000 - 1 200 000; Plein temps

Avantages offerts par ce poste

Market related remuneration

Open, collaborative environment

Access to online learning platforms

Regular social events

Birthday leave

Wellness programme

Free parking

Résumé du poste

Liquid Thought Group is seeking a Head of Customer Growth in Cape Town to drive acquisition, activation, engagement and retention for an on-demand delivery platform. You will lead Paid Media, CRM and growth analytics, delivering data-driven campaigns and lifecycle optimisation.

You will design end-to-end growth strategies, lead cross-functional teams, and collaborate with Brand, Product and Commercial functions to maximise platform growth and customer lifetime value.

Qualifications

• Bachelor's degree in Business Management, Marketing, Communications or related field.
• 7+ years' marketing or growth experience, including at least 3 years leading multi functional teams in fast paced, high growth digital environments.
• Proven experience in on demand, e-commerce or tech ecosystems (restaurant delivery, grocery, retail marketplaces or FMCG preferred).
• Exposure to subscription based models or loyalty programmes.
• Familiarity with app based revenue strategies, including gamification, personalisation or partnerships, will be advantageous.

Responsabilités

• Growth Strategy and Planning: Design and execute the growth roadmap, focusing on acquisition, reactivation and retention strategies.
• Leadership and Team Management: Oversee, mentor and develop high performing teams, including Paid Media and CRM.
• Customer Lifecycle Optimisation: Collaborate with cross functional teams to optimise the customer funnel and improve conversion.
• Initiatives to Drive Growth: Develop innovative acquisition channels and reactivation initiatives.
• Data and Analytics: Use advanced analytics to refine strategies and build dashboards for leadership.

Connaissances

Growth strategy

Cross-functional leadership

Data analytics

Paid Media

CRM campaigns

App engagement

Leadership

Stakeholder management

Formation

Bachelor's degree in Business Management, Marketing, Communications

Outils

Google Analytics

Data Studio

Tableau

Description du poste

Liquid Thought Group is seeking a Head of Customer Growth in Cape Town to drive acquisition, activation, engagement and retention for an on-demand delivery platform. You will lead Paid Media, CRM and growth analytics, delivering data-driven campaigns and lifecycle optimisation.

You will design end-to-end growth strategies, lead cross-functional teams, and collaborate with Brand, Product and Commercial functions to maximise platform growth and customer lifetime value.