Enterprise Growth Marketing Lead

iOCO; Gauteng; On-site; ZAR 500,000 - 800,000; Full time

Job summary

iOCO in Johannesburg seeks a Marketing Generalist to own marketing relationships for a portfolio of businesses, driving growth through end-to-end planning and execution. You will lead ABM for strategic and whitespace accounts, manage partner/OEM co-marketing, and represent marketing in leadership discussions to deliver measurable pipeline impact.

The role covers demand intake, planning, campaign delivery, and reporting on outcomes, collaborating with shared marketing teams and executives.

Qualifications

• 5-8 years B2B marketing experience, preferably in technology or IT services.
• Track record of campaigns delivering measurable pipeline or revenue.
• Experience owning campaigns end to end, from brief to reporting.

Responsibilities

• Act as the single marketing point of contact for the assigned businesses.
• Translate growth objectives into annual and quarterly marketing plans.
• Develop and deliver integrated campaigns across digital, content, media, partner and event channels.
• Lead account-based marketing for strategic and whitespace accounts.
• Manage partner and OEM co-marketing relationships and joint campaigns.
• Report monthly on campaign and pipeline metrics with recommendations.

Skills

B2B marketing

ABM (Account-Based Marketing)

Campaign management

Marketing automation

CRM collaboration

Cross-functional collaboration

Education

Marketing management degree

Digital marketing certification

Tools

HubSpot

CRM platforms

Job description

iOCO in Johannesburg seeks a Marketing Generalist to own marketing relationships for a portfolio of businesses, driving growth through end-to-end planning and execution. You will lead ABM for strategic and whitespace accounts, manage partner/OEM co-marketing, and represent marketing in leadership discussions to deliver measurable pipeline impact.

The role covers demand intake, planning, campaign delivery, and reporting on outcomes, collaborating with shared marketing teams and executives.