E-commerce Social Media Specialist

Placements24; Gqeberha; Hybrid; ZAR 300,000 - 520,000; Full time

Benefits offered by this job

Fully remote work flexibility

Health, dental, and vision insurance

Home office setup allowance

Professional development courses

Bonuses potential

Job summary

Placements24 is seeking a creative and strategic E-commerce Social Media Specialist to join a fully remote team. You will craft compelling content, manage campaigns, and foster a vibrant online community to boost brand awareness and drive sales on e-commerce platforms.

You will develop engaging content strategies, publish across major channels, and analyze performance metrics to optimize reach and conversions.

Qualifications

• Proven experience as a Social Media Specialist with a focus on e-commerce.
• Strong content creation skills: copywriting, basic graphic design and video editing.
• Proficiency with social media management tools and analytics platforms.
• Solid understanding of e-commerce marketing principles and driving online sales.
• Excellent communication and interpersonal skills; able to work independently in a remote setting.

Responsibilities

• Develop and implement engaging social media content strategies for e‑commerce platforms and target audiences.
• Create, schedule, and publish high‑quality content across channels (Instagram, Facebook, Twitter, TikTok).
• Monitor channels daily, respond to comments and messages, and engage with followers to build a community.
• Analyze performance metrics and generate reports on engagement, reach, traffic, and conversions.
• Collaborate with marketing and sales teams to align social media with campaigns and goals.
• Stay updated on trends and best practices to keep content relevant and effective.

Skills

Content creation

Copywriting

Graphic design

Video editing

Social media strategy

Analytics

Communication

Time management

Remote work

Tools

Buffer

Hootsuite

Analytics tools

Job description

About the Role

Our client is seeking a creative and strategic E-commerce Social Media Specialist to join their fully remote team. This role is crucial for enhancing brand visibility, engaging with customers, and driving sales through impactful social media strategies. You will be responsible for crafting compelling content, managing social media campaigns, and fostering a vibrant online community around their e-commerce products. This is an exceptional opportunity for a social media expert who excels in a digital-first environment, thrives on creativity, and is passionate about connecting with customers online to boost brand awareness and drive e-commerce success, working autonomously from anywhere.

Key Responsibilities

• Develop and implement engaging social media content strategies tailored for e-commerce platforms and target audiences.
• Create, schedule, and publish high-quality content (text, images, video) across various social media channels (e.g., Instagram, Facebook, Twitter, TikTok).
• Monitor social media channels daily, respond to comments and messages promptly, and engage with followers to build a strong community.
• Analyze social media performance metrics, generating reports on key metrics like engagement, reach, traffic, and conversions.
• Collaborate with marketing and sales teams to ensure social media efforts align with broader e-commerce goals and campaigns.
• Stay updated on social media trends, platform updates, and best practices to ensure content remains relevant and effective.

Requirements

• Proven experience as a Social Media Specialist or similar role, with a focus on e-commerce .
• Excellent content creation skills, including copywriting, basic graphic design, and video editing capabilities.
• Proficiency with social media management tools (e.g., Buffer, Hootsuite) and analytics platforms.
• Strong understanding of e-commerce marketing principles and how social media drives online sales.
• Excellent communication and interpersonal skills, adept at building online relationships.
• Ability to work independently and manage time effectively in a fully remote setting.

Benefits

• Competitive annual salary and potential for performance bonuses.
• Fully remote work flexibility, allowing you to work from anywhere.
• Comprehensive health, dental, and vision insurance.
• Allowance for home office setup and professional development courses.
• A collaborative team environment that values creativity and initiative.
• Opportunities to shape brand strategy and make a significant impact on e-commerce growth.