E-commerce Performance Marketing Pro (Hybrid)

Placements24; Vereeniging; Hybrid; ZAR 420,000 - 580,000; Full time

Benefits offered by this job

Competitive salary with bonuses

Health benefits

Paid time off

Hybrid work environment

Growth opportunities

Job summary

Placements24 in Vereeniging is seeking an analytical E-commerce Performance Marketing Specialist to optimize paid campaigns across Google Ads, Facebook Ads, and other channels. The role focuses on driving traffic, conversions and customer acquisition for the online store.

The ideal candidate will have 2+ years in performance marketing, strong analytical skills, and experience with A/B testing, CRO, and hybrid work collaboration.

Qualifications

• Bachelor's degree in Marketing, Statistics, Economics or related field.
• 2+ years in performance marketing, preferably in e-commerce.
• Experience managing PPC and paid social campaigns.
• Strong analytics with Google Analytics and reporting tools.
• Familiar with A/B testing and CRO.
• Excellent communication for a hybrid work environment.

Responsibilities

• Plan, execute, and optimize paid advertising campaigns across platforms such as Google Ads, Facebook Ads, and other relevant channels.
• Conduct keyword research, audience segmentation, and A/B testing to improve campaign performance and efficiency.
• Monitor campaign spending, performance metrics (e.g., CPA, ROAS, CTR), and provide regular reports with actionable insights.
• Collaborate with content and design teams to create compelling ad creatives and landing pages.
• Analyze website traffic and user behavior data to identify optimization opportunities for the e-commerce funnel.
• Stay current with industry best practices and emerging trends in performance marketing and digital advertising.

Skills

Performance marketing

Google Analytics

PPC

Paid social

A/B testing

CRO

Education

Bachelor's degree in Marketing/Statistics/Economics or related field

Tools

Google Ads

Facebook Ads

Ad platform reporting tools

Job description

Placements24 in Vereeniging is seeking an analytical E-commerce Performance Marketing Specialist to optimize paid campaigns across Google Ads, Facebook Ads, and other channels. The role focuses on driving traffic, conversions and customer acquisition for the online store.

The ideal candidate will have 2+ years in performance marketing, strong analytical skills, and experience with A/B testing, CRO, and hybrid work collaboration.