E-commerce Copywriter & Content Specialist

Placements24; Noord-Kaap; On-site; ZAR 260,000 - 380,000; Full time

Job summary

Placements24 is seeking an E-commerce Copywriter & Content Specialist to join the marketing team in Kimberley. You will craft persuasive product descriptions, website copy, and marketing content that drives engagement and sales for our online store.

The role requires exceptional writing skills, a creative mindset, and a strong understanding of SEO and ecommerce best practices. You will collaborate across marketing, product and design to ensure accurate, brand-aligned content.

Qualifications

• Proven experience as a Copywriter or Content Specialist for ecommerce.
• Exceptional writing, editing and proofreading with strong attention to detail.
• Solid understanding of SEO principles for web content and product pages.
• Familiarity with ecommerce platforms and conversion-focused copywriting.
• Ability to research product features and translate them into clear customer benefits.
• Strong communication and collaboration skills in a team environment.

Responsibilities

• Write clear, concise copy for product descriptions, website pages, emails and social posts.
• Develop marketing content that highlights product features and benefits to drive conversions.
• Optimize content for search engines to improve organic visibility.
• Collaborate with marketing, product and design teams for brand-aligned content.
• Proofread and edit content to meet brand style guides and quality.
• Research industry trends and competitors to inform content strategy.

Skills

Copywriting

Editing

SEO

E-commerce copy

Content strategy

Team collaboration

Job description

About the Role

Our client is seeking a talented E-commerce Copywriter & Content Specialist to join their marketing team in Kimberley . This role is fundamental to crafting compelling product descriptions, website copy, and marketing content that drives engagement and sales for their online store. You will be responsible for creating persuasive and brand-aligned content that resonates with the target audience and optimizes for search engines. The ideal candidate possesses exceptional writing skills, a creative mindset, and a strong understanding of e-commerce best practices and SEO principles. This position requires a detail-oriented individual who can produce high-quality content consistently.

Key Responsibilities

• Write clear, concise, and persuasive copy for product descriptions, website pages, email campaigns, and social media posts.
• Develop engaging marketing content that highlights product features and benefits, driving customer interest and conversions.
• Optimize website content and product descriptions for search engines (SEO) to improve organic visibility.
• Collaborate with marketing, product, and design teams to ensure content accuracy, consistency, and brand alignment.
• Proofread and edit content to ensure it is free of grammatical errors and typos, adhering to brand style guides.
• Conduct research on industry trends and competitor content to inform content strategy.

Requirements

• Proven experience as a Copywriter or Content Specialist, with a strong portfolio showcasing e-commerce writing samples.
• Exceptional writing, editing, and proofreading skills with a keen eye for detail.
• Solid understanding of SEO principles and best practices for web content.
• Familiarity with e-commerce platforms and the principles of conversion-focused copywriting.
• Ability to research and understand product features and translate them into compelling customer benefits.
• Strong communication and collaboration skills, comfortable working in a team environment in Kimberley .

Benefits

• Competitive salary and benefits package.
• Opportunities for professional development and honing writing skills.
• A supportive and creative work environment in Kimberley .
• Paid time off and company holidays.
• Exposure to the fast-paced world of e-commerce marketing.