Digital Content Specialist (E-commerce)

Placements24; Vereeniging; Hybrid; ZAR 280,000 - 480,000; Full time

Benefits offered by this job

Competitive salary commensurate with経験

Growth opportunities in digitalマーケティング

Hybrid work model

Job summary

Placements24 is seeking a creative Digital Content Specialist in Vereeniging to boost our online presence and drive conversions. You will craft product descriptions, blog posts, social media copy, and website content, working with marketing and product teams to ensure a consistent brand voice.

The role requires strong writing, SEO familiarity, CMS experience, and the ability to adapt tone across channels. A hybrid work model and growth opportunities accompany a competitive salary.

Qualifications

• Proven experience as a Content Specialist, Copywriter, or similar role, ideally with an e-commerce focus.
• Excellent writing, editing, and proofreading skills with a strong portfolio of digital content.
• Familiarity with SEO best practices and keyword research tools.
• Experience with content management systems (CMS) and social media platforms.
• Ability to adapt writing style for different audiences and platforms, ensuring brand consistency.

Responsibilities

• Write clear, concise, and persuasive copy for product pages, website features, and promotional materials.
• Develop engaging content for social media channels, including posts, stories, and potentially short videos.
• Create and optimize blog posts and articles to improve SEO rankings and attract organic traffic.
• Collaborate with graphic designers and videographers to produce high-quality visual content.
• Ensure all content adheres to brand guidelines, tone of voice, and style guides across all digital touchpoints.

Skills

Content creation

Copywriting

SEO understanding

CMS experience

Social media

Editing

Tools

CMS platforms

SEO tools

Google Analytics

Job description

About the Role

Our client is looking for a creative and versatile Digital Content Specialist to enhance their online presence and customer engagement within the e-commerce space in Vereeniging . You will be responsible for creating compelling content across various digital platforms, including website copy, product descriptions, social media posts, and blog articles. Your work will directly impact user experience, brand perception, and conversion rates, making this a crucial role in driving online sales and market penetration. You will collaborate with marketing and product teams to ensure content is informative, engaging, and aligned with brand voice.

Key Responsibilities

• Write clear, concise, and persuasive copy for product pages, website features, and promotional materials.
• Develop engaging content for social media channels, including posts, stories, and potentially short videos.
• Create and optimize blog posts and articles to improve SEO rankings and attract organic traffic.
• Collaborate with graphic designers and videographers to produce high-quality visual content.
• Ensure all content adheres to brand guidelines, tone of voice, and style guides across all digital touchpoints.

Requirements

• Proven experience as a Content Specialist , Copywriter, or similar role, ideally with an e-commerce focus.
• Excellent writing, editing, and proofreading skills with a strong portfolio of digital content.
• Familiarity with SEO best practices and keyword research tools.
• Experience with content management systems (CMS) and social media platforms.
• Ability to adapt writing style for different audiences and platforms, ensuring brand consistency.

Benefits

• Competitive salary commensurate with experience.
• Opportunities for professional growth and development in digital marketing.
• A dynamic work environment in Vereeniging , contributing to a growing e-commerce business.
• Hybrid work model offering flexibility and work-life balance.
• Exposure to cutting-edge digital marketing strategies and tools.