E-commerce Content Creator & Strategist

Placements24; Rustenburg; Hybrid; ZAR 180,000 - 320,000; Full time

Benefits offered by this job

Competitive salary

Hybrid work model

Shape content strategy for growing品牌

Job summary

Placements24 in Rustenburg, North West, is seeking an innovative E-commerce Content Creator & Strategist to shape our online presence. You will conceptualize, create, and distribute content across product pages and social channels, driving engagement, traffic, and conversions.

The role requires a strong storytelling ability, a solid understanding of how content influences purchasing decisions, and the ability to collaborate with marketing and product teams to ensure brand alignment and

Qualifications

• Proven experience as a Content Creator or Copywriter in e-commerce.
• Strong portfolio across formats (text, visuals, video).
• Knowledge of SEO and content optimization techniques.
• Experience with CMS and e-commerce platforms.
• Familiarity with visual content tools and basic video editing.
• Ability to work independently and manage multiple projects.

Responsibilities

• Develop and execute content strategy to support e-commerce sales.
• Create product descriptions, blog posts, social posts, and visuals.
• Optimize content for SEO and site traffic.
• Manage content calendar and timely delivery.
• Collaborate with designers and photographers for visuals.
• Analyze performance and inform future strategy.
• Stay current with industry trends and best practices.
• Ensure on-brand, accurate content.
• Engage with online community and foster brand loyalty.
• Support marketing campaigns with relevant assets.

Skills

Content creation

Copywriting

SEO

CMS & e-commerce

Visual design tools

Social media

Video editing

Research skills

Storytelling

Time management

Education

Degree in Marketing/Journalism/Communications

Tools

Adobe Photoshop

Canva

Video editing basics

CMS platforms

Job description

About the Role

Our client, an innovative online retailer based in Rustenburg, North West , is seeking a creative and detail-oriented E-commerce Content Creator & Strategist. This role is fundamental to enhancing our brand's narrative and driving customer engagement through compelling digital content. You will be responsible for conceptualizing, creating, and distributing a wide range of content across our e-commerce platforms and social media channels. The ideal candidate possesses a strong creative vision, excellent storytelling abilities, and a solid understanding of how content influences purchasing decisions. You will collaborate closely with the marketing and product teams to ensure content aligns with brand messaging and business objectives. This is an exciting opportunity for a passionate individual to shape our online presence and contribute to our continued growth. The successful applicant will be adept at leveraging various content formats to captivate audiences and drive traffic and conversions.

Key Responsibilities

• Develop and execute a content strategy that supports e-commerce sales and brand building objectives.


• Create high-quality, engaging content including product descriptions, blog posts, social media updates, website copy, and visual assets (images, videos).


• Optimize content for SEO to improve search engine rankings and website traffic.


• Manage the content calendar, ensuring timely delivery of all content pieces.


• Collaborate with designers and photographers to produce visually appealing content.


• Analyze content performance metrics and use data to inform future content creation and strategy.


• Stay up-to-date with industry trends, competitor content, and best practices in content marketing and e-commerce.


• Ensure all content is on-brand, grammatically correct, and error-free.


• Engage with the online community through content, fostering brand loyalty and interaction.


• Assist in the development of marketing campaigns by providing relevant content assets.

Requirements

• Proven experience as a Content Creator, Copywriter, or similar role, with a focus on e-commerce.


• Strong portfolio showcasing exceptional writing, editing, and content creation skills across various formats.


• Proficiency in SEO principles and content optimization techniques.


• Experience with content management systems (CMS) and e-commerce platforms.


• Knowledge of visual content creation tools (e.g., Adobe Photoshop, Canva) and basic video editing.


• Excellent understanding of social media platforms and how to tailor content for each.


• Strong research skills and the ability to translate technical product information into engaging customer-friendly content.


• Ability to work independently and manage multiple projects under tight deadlines.


• Degree in Marketing, Journalism, Communications, or a related field.


• A keen eye for detail and a passion for storytelling.

Benefits

• Competitive salary.


• Hybrid work model offering flexibility.


• Opportunity to shape the content strategy for a growing e-commerce brand in Rustenburg, North West .


• Creative and collaborative work environment.


• Access to professional development resources.


• Contribute directly to brand perception and customer engagement.


• Potential for career growth within the marketing department.