About the Role
Our client, a leading entity in the Media & PR space, is seeking a highly skilled and innovative Digital Media Manager to join their fully remote team. This role is perfect for a strategic thinker with extensive experience in online content creation, social media management, and digital campaign execution. As a remote‑first company, we provide a dynamic and flexible work environment where talent can flourish from anywhere. The Digital Media Manager will be responsible for developing and implementing digital strategies that enhance our client's online presence, engage target audiences, and drive measurable results. You will lead the charge in shaping our digital narrative, utilizing data analytics to optimize performance and staying ahead of emerging trends. This is a unique opportunity to take ownership of digital communications for a prominent organization, working from your home office and making a significant impact. The role is crucial for maintaining and growing our client's influence in the digital realm, serving communities including Rustenburg.
Key Responsibilities
- Develop, implement, and manage comprehensive digital media strategies.
- Oversee all social media platforms, including content planning, creation, scheduling, and community management.
- Manage and optimize paid digital advertising campaigns (e.g., social media ads, search engine marketing).
- Create engaging and compelling digital content, including text, images, and videos.
- Analyze website traffic, social media engagement, and campaign performance using analytics tools.
- Generate regular reports on key digital marketing metrics and provide actionable insights.
- Stay abreast of the latest digital media trends, technologies, and best practices.
- Collaborate with internal teams (marketing, design, PR) to ensure brand consistency and campaign alignment.
- Manage the digital media budget effectively.
- Identify and engage with online influencers and relevant communities.
Requirements
- Bachelor's degree in Digital Marketing, Communications, Journalism, or a related field.
- Minimum of 5 years of proven experience in digital media management and social media strategy.
- Demonstrated success in developing and executing digital marketing campaigns that achieve ROI.
- Expertise in social media platforms (Facebook, Instagram, Twitter, LinkedIn, etc.) and management tools.
- Strong understanding of SEO, SEM, and content marketing principles.
- Proficiency with analytics tools such as Google Analytics, Facebook Insights, etc.
- Excellent content creation and copywriting skills.
- Experience with graphic design or video editing tools is a plus.
- Ability to work independently, manage multiple projects, and meet tight deadlines in a remote setting.
- Strategic thinker with strong analytical and problem-solving abilities.
- Experience within the South African digital landscape is beneficial.
Benefits
- Competitive salary and performance-based bonuses.
- Flexible remote work environment.
- Health, dental, and vision insurance coverage.
- Generous vacation and paid time off.
- Opportunities for ongoing professional development and certifications.
- Access to advanced digital marketing tools and resources.
- Collaborative team culture that values innovation and creativity.
- The chance to shape the digital presence of influential clients.