About the Role
Our client, a vibrant and growing player in the e-commerce and social media landscape, is looking for a talented Digital Marketing & Content Creator to join their team remotely. This role is crucial for developing engaging content and executing digital marketing campaigns that drive brand awareness and customer acquisition. You will be responsible for creating a wide range of digital assets, managing social media channels, and contributing to the overall online marketing strategy. This is an exciting opportunity for a creative and driven individual to make a significant impact on our client's online presence. The ideal candidate is a self-starter, comfortable working independently, and passionate about leveraging digital platforms to connect with audiences. This position is ideal for someone based in or around **Pretoria, Gauteng, ZA**, but offers the flexibility of remote work, allowing for a truly flexible work-life balance.
Key Responsibilities
- Create high-quality, engaging content for social media platforms (e.g., Instagram, Facebook, TikTok, LinkedIn), including graphics, videos, and written posts.
- Develop and execute digital marketing campaigns across various channels, including social media advertising and email marketing.
- Manage and grow the company's social media presence, increasing follower engagement and reach.
- Write compelling copy for website content, blog posts, product descriptions, and marketing materials.
- Collaborate with the marketing team to brainstorm and develop creative campaign ideas.
- Analyze campaign performance data and provide regular reports on key metrics.
- Stay up-to-date with the latest digital marketing trends, tools, and social media best practices.
- Assist in managing the company's online reputation and responding to customer inquiries.
- Conduct market research to identify new content opportunities and target audiences.
- Optimize content for search engines (SEO) to improve visibility and organic traffic.
Requirements
- Proven experience (2+ years) as a Digital Marketing Specialist or Content Creator, preferably within e-commerce or social media.
- Strong portfolio showcasing creative content creation skills (graphics, video, copywriting).
- Proficiency in graphic design tools (e.g., Adobe Photoshop, Illustrator, Canva) and video editing software.
- Excellent understanding of social media platforms and their respective best practices.
- Experience with social media management tools (e.g., Hootsuite, Buffer).
- Familiarity with SEO principles and content optimization.
- Strong written and verbal communication skills.
- Ability to work independently and manage multiple projects simultaneously.
- Bachelor's degree in Marketing, Communications, Graphic Design, or a related field, or equivalent practical experience.
- Experience with email marketing platforms is a plus.
Benefits
- Competitive contract rate.
- Flexible remote work arrangement.
- Opportunity to work with a dynamic and innovative company.
- Gain diverse experience across multiple digital marketing disciplines.
- Contribute to the growth of a modern e-commerce brand.
- Be part of a team that values creativity and initiative.
- Work from **Pretoria** or any location that suits you best.